Associate Manager, Brand & Product Strategy - Beverages

Irvine, CA (Hybrid)

$109K/yr – $129K/yrMid Level4+ years expFull time

Posted 1 day ago

Job Description

Responsibilities

Program & Campaign Leadership
Support in the planning and executing of National Beverage and Test Programs from product and creative development to go-to-market; gaining system alignment to deliver breakthrough results
Contribute to the strategy and execution of Taco Bell’s core beverage portfolio and emerging growth platforms, including Live Más Café, helping shape the future of the category through innovation, testing, and campaign development
Own the Freeze product pipeline, leading early stage flavor exploration, consumer testing, product briefs and broader beverage & food integration efforts to unlock culturally and seasonally relevant programs that drive Freeze DPT
Serve as the primary contact for agencies and internal creative/partners to progress briefs and multi channel asset development for both owned and paid assets
Own coordination of real estate, schematic, training and merchandising reviews for beverage programs
Partner with Insights & Analytics and Finance to maintain trackers, review pillar and program performance, and synthesize insights to inform future initiatives
Build deck skeletons, populate content, and craft clear storytelling for leadership reviews, cross functional shares, BEVCOM, FRANMAC, and program alignment forums
Partner with cross-functional teams, including Operations, Supply Chain, Menu Management, Public Relations, Digital, Social, Media to develop robust programs inclusive of multi-channel activations that effectively engage target consumers

Requirements

4+ years of experience in brand management, product marketing, or related fields
BA required; business, marketing, or communications degree preferred
Experience managing creative development, cross functional workflows, and complex timelines in fast paced environments
Strong creative brief writing, deck building, and storytelling abilities.
Comfortable coordinating across multiple stakeholders and serving as a central “hub” for information flow
Extremely organized, proactive, detail oriented, and able to operate fluidly between creative and operational workstreams
Skilled in Microsoft Office; strong PowerPoint capability is essential
Motivated, curious, resourceful, and excited to help shape the future of Taco Bell’s beverage platforms.

Benefits

Hybrid work schedule (onsite expectation Tues, Wed, Thurs) and year-round flex day Friday
Onsite childcare through Bright Horizons
Onsite dining center and game room (yes, there is a Taco Bell inside the building)
Onsite dry cleaning, laundry services, and carwash
Onsite gym with fitness classes and personal trainer sessions
Up to 4 weeks of vacation per year plus holidays and time off for volunteering
Generous parental leave for all new parents and adoption assistance program
401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
Comprehensive medical & dental including prescription drug benefits and 100% preventive care
Discounts, free food, swag and… honestly, too many good benefits to name

Yum!

From the centre of the continent to the remote (and not-so-remote) coasts and islands, KFC Pan Europe is the iconic chicken restaurant brand with a unique history of innovation and success. Always original, our passion is high-quality, finger lickin’ good chicken. Yes, we also have a secret recipe. No, we can’t share it. What we can share is our heart-led, welcoming culture, where you can be your best self, make a difference and have fun. We’re part of Yum! Brands, Inc.—collaborating across the world with our sister brands, Taco Bell, Pizza Hut and The Habit Burger Grill. KFC Pan Europe has three business units: Western Europe, Central & Eastern Europe and France. With more than 30 official languages in 150 different franchises, connecting with us is easier than ever. If you really want to do the math, we’ve also got 2,200 restaurants in 40 countries. Either way, we keep it original. For us, the future is all about connecting food traditions and tomorrow’s technology to innovate customer experiences, our global brand and the best fried chicken you’ve ever tasted. We exist to feed people’s potential, valuing personal development and an inclusive culture. This also means having a keen social purpose and investing in mentorship, upskilling and food security. Creating opportunities for the most underserved and vulnerable groups in our communities helps grow new roots and strengthen bonds. We want our people to be their best selves. So, we invest in skills, resources and each other. At our Pan Europe Academy, we develop leadership and train all levels of restaurant and corporate employees. From Employee Resource Groups (ERGs) to Individual Development Plans, we build meaningful careers that have real impact. The bottom line? We bring it. Curious? We hope so. Bring your spark, your spice and your original story. At KFC Pan Europe, we’re grounded in winning, celebrating, recognizing, welcoming and belonging. We've got a big table. You have a seat at it.

Lausanne, Vaud, CHE

57 employees (5 in marketing)

eczd.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/KFC-Europe-Careers