Responsibilities

• Leading the development of social strategies, playbooks, and frameworks across always-on, campaign, and launch environments.
• Translating social, cultural, consumer, and category insights into compelling creative briefs and breakthrough ideas.
• Developing integrated social and content strategies that drive brand relevance and business impact.
• Helping shape major launches, partnerships, tentpole moments, and experiential activations.
• Partnering closely with creative, influencer, analytics, media, CRM, and production teams to deliver connected programs and customer experiences.
• Serving as a trusted advisor to clients, confidently managing relationships and navigating high-visibility initiatives.
• Identifying emerging cultural, platform, and technology trends that create new opportunities for the brand.
• Mentoring and developing junior team members.

Requirements

• 6-8 years of digital and social experience across agency, brand, or publisher environments.
• Experience developing social strategies for automotive, mobility, consumer technology, telecommunications, connected products, or other high-consideration categories.
• A strong track record supporting brand relaunches, product launches, major partnerships, tentpole moments, and integrated campaigns.
• Experience developing social strategies for large-scale events, sponsorships, experiential activations, or other high-visibility brand moments.
• Experience leading social strategy within large integrated teams, partnering across creative, media, CRM, influencer, analytics, communications, and production disciplines.
• Experience working on connected-service, subscription, ownership, or customer lifecycle businesses, with an understanding of how social can drive consideration, adoption, engagement, retention, and advocacy.
• Expertise in organic social strategy, with strong familiarity across paid social, influencer strategy, content ecosystems, and measurement.
• Experience crafting creative briefs, inspiring breakthrough work, and translating insights into actionable strategic recommendations.
• Exceptional client management, communication, storytelling, and presentation skills.
• A collaborative mindset and passion for mentoring others.

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.