Requirements

• 5+ years of directly relevant digital or paid media experience, with a strong emphasis on paid social strategy and execution
• 2+ years of people management experience, including coaching, mentoring, and performance development
• 3+ years of hands-on experience managing and optimizing campaigns across Facebook and Instagram, with experience in TikTok required; experience leveraging API-based and/or self-serve buying tools strongly preferred
• Proven experience applying paid social to drive results across brand-building and direct-response KPIs
• Strong analytical skills with the ability to interpret performance data and translate insights into strategic recommendations and optimization roadmaps
• Deep understanding of best practices for social media brand communication and performance marketing
• Demonstrated leadership presence with the ability to present confidently to senior client stakeholders
• Comprehensive knowledge of paid social campaign management, including optimization, testing, and measurement methodologies
• Resourceful, curious, and self-motivated, with the ability to work independently while thriving in a highly collaborative environment
• Strong organizational, problem-solving, and communication skills

Preferred

• Bachelor’s degree preferred
• Experience leveraging API-based and/or self-serve buying tools strongly preferred

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances