Associate Director, POC
New York City, NY (Hybrid)
Posted 9 days ago
Job Summary
Own end-to-end strategic POC media programs, guiding planning, execution, and post-campaign analysis while leading client and agency partnerships.
- Oversee portfolio-wide campaign planning, optimization, and results storytelling.
- Lead and coach cross-functional teams to deliver high-quality client deliverables and drive growth opportunities.
Job Description
Responsibilities
- Lead the development and execution of strategic POC media plans that align with client business objectives.
- Serve as a senior point of contact for clients, agency partners, and media vendors, fostering strong and productive relationships.
- Oversee campaign planning, implementation, optimization, and post-campaign analysis across a portfolio of accounts.
- Provide leadership, coaching, and performance management for Managers, Associates/Account Executives, and other team members.
- Ensure team adherence to planning processes, operational workflows, and client deliverables while maintaining high standards of quality and accountability.
- Identify opportunities to grow existing client business and support new business development efforts.
- Present strategic recommendations, marketplace insights, industry trends, and performance results to clients and senior stakeholders.
- Drive process improvements and operational efficiencies that enhance team effectiveness and client service.
- Monitor industry developments, emerging media opportunities, and evolving consumer trends to inform client strategies.
- Partner with agency leadership on strategic initiatives, cross-functional projects, and organizational growth opportunities.
Requirements
- Bachelor’s degree or equivalent professional experience.
- 7–10 years of experience in media planning, buying, account management, or related fields, preferably within POC or a media agency environment.
- Demonstrated success managing client relationships and leading large-scale media programs.
- Proven experience developing and managing high-performing teams.
- Strong strategic thinking, analytical, and problem-solving skills.
- Excellent written, verbal, and presentation skills.
- Ability to manage multiple priorities and deadlines in a fast-paced environment.
Preferred
- Deep understanding of POC media planning, buying, measurement, and marketplace dynamics
- Experience managing significant client budgets and driving account growth
- Experience leading cross-functional teams and agency initiatives
- Familiarity with industry measurement, research, and planning tools
Omnicom Media
Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.
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