Associate Director, Paid Social

Responsibilities

• Develops, manages, and monitors client P&L’s for assigned accounts
• Implement well-rounded media planning
• Introduces Process Development Input, Quality Assurance and Best Practices Input
• Collaborate with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
• Keeps senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
• Prepares and presents annual financial plans and human resources plans
• Develops and fosters account relationships. Working towards 100% account retention within a defined portfolio of accounts
• Develops a complete understanding of each client’s goals, markets, needs and expectations
• Works within client relationships to champion initiatives that drive marketing decisions across digital channels
• Attends client meetings on ongoing basis, interface as needed with executive level and middle management level on client side during meetings and presentations

Requirements

• 5+ years of experience in online advertising including paid search, display, social, programmatic, mobile, video or affiliate, direct marketing, or e-commerce
• 3+ years of experience in interactive marketing or business consulting using data and information to drive specific targeting and marketing recommendations
• Deep knowledge of ad serving platforms and online analytic solutions
• 2-4 years of demonstrated success in managing and leading people
• 2-4 years of digital marketing, search engine, display, programmatic, and / or social marketing preferred
• Bachelor’s degree, concentration in business, marketing, or advertising preferred
• Agency experience highly preferred

Preferred

• Bachelor’s degree, concentration in business, marketing, or advertising preferred
• Agency experience highly preferred
• 2-4 years of digital marketing, search engine, display, programmatic, and / or social marketing preferred

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent.
• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.