single source of truth for marketing activities and a centralized project management system that tracks timelines, owners, and deliverables while removing blockers and enabling cross-team collaboration.

• Own end-to-end campaign workflows from intake through post-launch review with clear ownership and success criteria.
• Build and scale Marketing Operations to support a growing org, including governance, templates, and standardized processes.
• Lead a small Marketing Operations team, setting KPIs, growth plans, and performance feedback to raise efficiency and alignment.
• Keep stakeholders informed with regular reviews, risk flags, and dependency tracking to prevent misalignments.
• Coordinate initiatives across digital, content, creative, and events to ensure teams have what they need to execute.
• Provide hands-on operational support for conferences and events aligned with business objectives.
• Own post-campaign retrospectives, learnings, and application of findings to future planning and process improvements.
• Manage vendor and agency relationships, including contracts, budgets, and ROI monitoring with finance support.
• Partner with Marketing leadership to translate company goals into actionable operational plans and budgets.
• Support adoption of AI-enabled tools to boost productivity and campaign performance.