Associate Director, Investment

Plano, TX (On-site)

$97K/yr – $140K/yrSenior LevelFull time

Posted 12 days ago

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Job Summary

Lead and grow a commerce media team driving strategy, QA, and process improvements across Amazon and RMN platforms, while partnering with internal stakeholders to scale the RMN offering.

  • Own daily workflow, campaign activation, and post-buy recaps
  • Collaborate with strategy and educate teams on RMN capabilities

Job Description

Responsibilities

  • As an Associate Director , you’ll be responsible for oversight of a team of media buyers and all campaign management activities they perform.
  • You will be accountable for ensuring all retail/ commerce best practices are followed by your team and campaigns are set up, managed, and operated according to strategic plans.
  • You will also assist in the final QA of campaigns prior to launch.
  • You’ll be responsible for identifying opportunities for process improvement and working to implement improved processes with your team.
  • You will be the representative for the RMN Capability with other account leaders and should be able to explain to internal/client leadership complex Commerce media concepts in an easily digestible manner.
  • Directing and managing the daily workflow of Digitas’ commerce campaigns, including plan development, campaign activation and maintenance, and post-buy recaps
  • Interfacing with media strategy teams to build strategic shopper- focused campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion
  • Serving as a true expert and educating internal commerce media teams on the RMN offerings, RMN search or display campaign setup and optimization strategies
  • Supporting in the development of the Commerce Media COE and spreading the Commerce Mindset throughout the entire Agency
  • Assuming accountability and ownership of campaign execution in platforms on Amazon

Requirements

  • Six to nine years of deep experience in RMN search and display media buying.
  • Expertise in activating search and display campaigns within Amazon platforms
  • Experience with RMN campaign management platforms, such as Pacvue or Skai.
  • In depth understanding of media planning and programmatic buying
  • Proven experience with at least three or more years of people management experience, overseeing three or more reports in an account management/client services team
  • Strong fluency with the digital media ecosystem– you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process
  • Extensive experience in a client service position or role
  • The ability to organize and manage your work and that of the junior staff on the team
  • Strong analytical thinking and mathematical skills.
  • Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others

Benefits

  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
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Digitas North America

3.9 Glassdoor

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Founded in 1980
Boston, Massachusetts, US
2.8K employees (892 in marketing)
74% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
67.2K
Traffic Source Mix
Search
42.7%
Direct
42.7%
Referral
6.8%
Social
6.2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size
673 (23% of company)
Median Career Experience
11 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
29

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