Responsibilities

• Lead end-to-end activation of programmatic and paid social campaigns across multiple clients and business categories.
• Execute and manage campaigns directly within DSPs, social platforms, ad servers, and third-party technology platforms.
• Oversee campaign setup, trafficking, QA, launch, pacing, optimization, and reporting.
• Ensure accurate implementation of audience targeting, tracking pixels, conversion events, and creative assets.
• Troubleshoot delivery, tracking, and performance issues while proactively identifying solutions.
• Serve as a primary point of contact for direct media partners and platform representatives.
• Collaborate with agency teams, clients, vendors, and platform partners to ensure campaign success.
• Build and maintain strong relationships with publisher and technology partners.
• Communicate campaign performance, optimization recommendations, and insights to internal and external stakeholders.
• Manage campaign budgets across multiple accounts and channels.

Requirements

• Bachelor's degree in Marketing, Advertising, Communications, Business, or related field.
• 6+ years of experience in programmatic and paid social media activation.
• 2+ years of leadership or team management experience.
• Hands-on keyboard experience executing campaigns within major DSPs and social platforms.
• Experience trafficking campaigns and managing ad operations processes.
• DV360
• The Trade Desk
• Amazon DSP
• Meta Ads Manager
• LinkedIn Campaign Manager
• TikTok Ads Manager
• Google Campaign Manager 360 (CM360)
• Experience managing substantial media budgets across multiple campaigns simultaneously.
• Strong analytical, problem-solving, and organizational skills.
• Advanced proficiency in Excel and campaign reporting tools.

Preferred

• Experience managing direct partner and publisher campaigns
• Familiarity with data clean rooms, audience onboarding, and measurement solutions
• Experience with verification, brand safety, and attribution platforms
• Understanding of retail media, connected TV (CTV), digital video, and emerging media channels
• Relevant platform certifications (Google, Meta, The Trade Desk, Amazon DSP)

Benefits

• health insurance
• vision insurance
• dental insurance
• 401(k)
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account
• vacation days
• sick days
• personal days
• paid parental leave