Responsibilities

• Guide the team in translating client goals into strategic media solutions that grow our client’s brands and ensure strategic consistency across all elements of plan development and implementation
• Collaborate with the Director and VP on strategic marketing approach, guiding translation of client goals to the Business Solutions team, activation teams, and media partners
• Ensure team is following internal and external processes and cadences for streamlined and timely workflow
• Oversee final reporting analysis of campaigns alongside other internal teams, ensuring data is accurate, presenting findings to client
• Apply and leverage attribution models functionalities and benefits to build media recommendations and optimize future campaigns
• Build strategic framework for quarterly plans and lead presentations
• Help lead the team’s understanding of client’s business and uncovering of motivations/needs
• Ensure strategic alignment across all channels and teams, to ensure a fully integrated approach
• Maintain positive rapport and champions trust with the client
• Tap into Horizon Next resources/tools and collaborate with partner and creative agencies to offer clients holistic business solutions

Requirements

• Minimum 5-7 years of experience in media planning and strategy
• Thorough understanding of advanced analytics and performance media
• Strong leadership skills and experience developing media professionals, ability to manage a team
• Experience in a client relationship management role
• Effective verbal and written communication skills; able to confidently present and sell through ideas both internally and to clients
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources
• This role does not require certificates, licenses or registrations
• This role does not require any physical activity

Preferred

• A strong writer, presenter and communicator
• A strong team leader with people management skills
• Comfortable providing and receiving constructive feedback and opportunities for growth
• Confident in navigating conversations with senior leadership internally and externally
• A problem solver with the ability to develop creative solutions
• Nimble and flexible with ability to succeed in a fast-paced environment
• Proficient with marketing principles, problem solving, data and analytics
• A supporter of and advocate for diversity, equity and inclusion

Benefits

• Horizon Next is one of the industry's most innovative and data-driven marketing organizations and sits at the intersection of three constantly changing landscapes: people, data, and media. Our business provides strategic leadership to accelerate growth for our clients through brand strategy, media planning and investment, and best in class analytics across all channels. As the leader in innovative business solutions, we are always pushing ourselves to understand what’s next: our next innovation, our next advancement in analytics, the market’s next media evolution, and your next breakthrough idea. Horizon Next operates with the single goal that tomorrow must outperform today.
• We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
• Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
• Salary Range: $110,000.00 - $130,000.00
• A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.