Associate, Buyer Marketing

Responsibilities

• Maintain and update calendar entries on the shared buyer marketing calendar, ensuring all upcoming activations across segments are tracked with one hundred percent accuracy; assist with the intake process, logging and tracking incoming request files from so they are ready for team evaluation; monitor and track calendar pacing to flag simple scheduling overlaps or potential oversaturation issues to the team
• Coordinate and participate in status check-ins with digital, events, and content specialists to track campaign project milestones; follow up on deliverable statuses and assets, ensuring that timeline blockages are flagged and E&C specialists receive materials in a timely manner; assist in trafficking standard assets, creative files, and review-loop feedback between the buyer marketing team and E&C production teams
• Extract raw campaign performance data (including email open rates, digital engagement, web traffic, and event registration lists) directly from marketing dashboards and platform; populate and maintain performance tracking templates and spreadsheets to support senior team members in analyzing campaign ROI; organize and maintain centralized team archives of finalized briefs, post-campaign summaries, and historical performance reports
• Support the development of marketing plans by researching modern B2B marketing tactics, industry best practices, and innovative delivery formats; proactively network and build relationships across the business and with peer-level members of other Growth Activation teams (Brand, Communications, Digital, Events) to support collaborative alignment; gather necessary business context, target audience definitions, and asset requirements from internal teams to assist senior team members in drafting comprehensive, high-quality campaign briefs; actively participate in team brainstorms, bringing forward creative ideas and learning lessons to help optimize team processes and campaign performance
• Actively collaborate with buyer marketing team members, attending team alignment check-ins, sharing timeline updates, and coordinating joint activities; support the sharing of operational insights and campaign learning lessons with team members to help optimize future workflows; promote a collaborative team culture centered on high performance, continuous learning, and seamless cross-functional alignment
• Act with integrity, professionalism, and personal responsibility to uphold KPMG's respectful and courteous work environment

Requirements

• Minimum one year of recent experience in B2B marketing, campaign coordination, or project support; professional services, agency, or internship experience is highly valued
• Bachelor's degree from an accredited university in marketing, finance, business administration, or a related field
• Comfort navigating marketing dashboards, CRM systems, or project management platforms to pull raw data and update records; highly proactive with a proven capability to take clear direction from multiple team members and manage repetitive tracking tasks with high accuracy
• Exceptional organization skills with a demonstrated ability to follow up on project milestones, track deliverables, and manage file assets; understanding of basic campaign workflows and experience trafficking assets or requests between internal teams
• Clear written and verbal communication skills, especially when following up on outstanding project items with cross-functional partners; eagerness to learn B2B demand-generation principles and support multiple campaign streams in a dynamic corporate team
• Travel may be required
• Applicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future; KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visa)

Benefits

• KPMG offers a comprehensive compensation and benefits package. KPMG is an equal opportunity employer. KPMG complies with all applicable federal, state and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable federal, state or local laws. The attached link contains further information regarding KPMG's compliance with federal, state and local recruitment and hiring laws. No phone calls or agencies please.