Nestle Operational Services Worldwide SA

Associate, Brand Marketing

St. Louis, MO (On-site)

$95K/yr – $115K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and optimize the marketing program for a brand, driving digital shelf accuracy, promotions, budgeting, forecasting, and performance analysis to inform strategy and improve results.

Lead development and execution of marketing plans and promotional calendars
Analyze program performance and syndicated data to drive improvements
Coordinate content, packaging changes, and budgeting to support brand goals

Job Description

Responsibilities

Participate in the development of marketing plan(s) and contribute to objectives, strategies, and tactics that will push new products to market
Support executional excellence across the digital shelf by helping ensure product content, imagery, claims, and brand assets are accurate, optimized, and aligned with shopper and retailer needs.
Assist in the execution of promotional programs/calendar
Manage coupon and customer relationship marketing
Analyze promotional programs to maximize effectiveness/efficiency and make on-going recommendations for improvements to programs
Manage packaging changes due to product, graphic, and or formula changes
Assist in management of budgets, as well as evaluate share, sales, and profit for the brand
Maintain packaging and product forecast
Monitor inventory
Track brand sales performance and analyze syndicated scan data to recommend changes/improvements based on your analysis of the business and the competitive market

Requirements

Bachelor’s Degree from an accredited institution. Master’s degree preferred.
3+ years of business experience working in a professional environment, with 1 year of this experience in any of the following areas: e-commerce development, including sales or marketing strategy, design strategy, self-employed entrepreneur, or business analytics required