Associate Brand Manager, Black Forest

Chicago, IL (Hybrid)

$80K/yr – $112K/yrMid Level3+ years expFull time

Posted 1 day ago

Job Summary

Own day-to-day management of the brand portfolio and drive the development and execution of short- and long-term brand strategies and go-to-market plans.

  • Own and optimize portfolio profitability and performance reporting.
  • Lead cross-functional execution with R&D, Consumer Insights, and Sales to bring initiatives to life.

Job Description

Responsibilities

  • The ABM position is responsible for the day-to-day management of the brand portfolio.
  • Assist with all aspects of running the business, from strategy development to design and execution of commercial activities, in order to optimize sales, profitability and competitive position.
  • Contribute to the development and deployment of the short-term and long-term brand strategy.
  • Assist in development and execution of multi-year portfolio plan by providing appropriate category/consumer/competitive insights and analyses, and by managing key issues and projects in support of business objectives.
  • Identify, evaluate and prioritize growth opportunities in partnership with R&D / Consumer Insights, and lead Commercial team in assessing opportunity feasibility and developing go-to-market launch plan.
  • Manage portfolio profitability, including assortment optimization, demand forecasting, inventory management, business case assessment and monthly performance reporting.
  • Partner with Channel Marketing and Category management teams to ensure Sales efforts aligned with overall portfolio strategy, including creation of selling stories and communication / release of sales-related materials to field team.
  • Participate in planning and execution of select shopper and consumer marketing campaigns and activities.

Requirements

  • Bachelor's degree, or equivalent experience
  • 3+ years of marketing experience at a US Consumer Goods organization
  • Proficiency with Microsoft Office
  • Strong project management skills: Ability to multi-task and to leverage peer influence to drive projects to on-time completion
  • Strong oral/written communication skills
  • Strong analytical ability
  • Strong creative & problem solving ability
  • Ability to learn quickly, with agility
  • Comfort working independently & with ambiguity
  • Desire to operate in fast-paced, hands-on environment

Preferred

  • MBA preferred (in general management or marketing)
  • Proficiency with IRI or Nielsen a plus
  • Proficiency with SAP a plus

Benefits

  • Comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO). Eligible employees may also receive an annual bonus based on company performance.
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Ferrara

For generations, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers. Today, Ferrara is the #1 sugar confectioner in the U.S. with global sales in more than 60 countries. Ferrara boasts a passionate team of over 9,400 employees around the world who deliver and create hundreds of iconic and beloved products. A career at Ferrara means you’re an integral member of a wider community. Ferrara Group is a part of a global family of distinct yet connected companies united by a passion for quality, innovation and delight.In the U.S., more than 91 million households annually enjoy our popular brands like NERDS®, Brach’s®, Jelly Belly®, SweeTARTS®, Laffy Taffy®, and Trolli®. In Brazil, Dori has become a household name with snacking products that include brands such as Dori, Gomets, Pettiz, and Yogurte 100. And, in France, Carambar & Co has earned generations of loyal customers through the timeless appeal of iconic candy and chocolate brands such as Carambar, Lutti, Krema, Poulain, Vichy and Terry’s. A privately held company, Ferrara Group is headquartered in Chicago, with a network of more than 30 locations in North America, South America, Europe, and Asia Pacific that includes manufacturing, distribution, sales, and R&D facilities.

Founded in 1908
Chicago, Illinois, USA
4.1K employees (113 in marketing)

Salaries

Posted range

$80K/yr – $112K/yr

Taken straight from the job posting.

See all Ferrara salaries

Marketing Team

Marketing Team Size
113 (3% of company)
Median Tenure
1.7 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
27K
Traffic Source Mix
Search
9.8%
Direct
46%
Referral
27.7%
Social
15.2%
Paid
1.1%

Headcount Trend

Current headcount: ~4.1K

Recent News

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Associate Brand Manager, Black Forest

Ferrara · Chicago, IL · Hybrid