Associate Athletics Director, Marketing at The University of Akron | Akron, OH

The University of Akron

Associate Athletics Director, Marketing

Akron, OH (On-site)

Salary Not AvailableSenior Level4+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize the athletics marketing and promotions engine across media operations, ticketing, and media relations to drive engagement and attendance.

Marketing & media ops: Oversee the Office of Marketing and Promotions including TV/radio network programming, ZipsVision, and website management.
Ticketing & fan development: Manage season and group ticket packages and supervise all ticket operations.
Media relations: Build regional and national media relationships and promote programs, including game stats and media guides.

Job Description

Responsibilities

55% Marketing, Promotions and Multi-Media Operations - Oversee the Office of Marketing and Promotions. Responsible for marketing, promotions and multi-media operations including but not limited to working with ISP, creating, directing and implementing all television and radio network programming; promotion of all sports programs including game-day operations and environment; directing ZipsVision; initiating new inventory; and website management and development.
20% Ticket Sales and Operations - Oversee all external ticket sales programs, fan development and the Office of Ticket Operations. Responsibilities include managing and developing season and group ticket packages to sell to University and local community and supervising all ticket operations including office.
10% Media Relations Operations - Oversee the Office of Media Relations. Responsibilities include developing positive relationships with local, regional and national media, promotion of all sports programs on a local, regional and national level, website maintenance, game management operations (i.e. gam statistics) and production of all sports program media guides.
10% Sports Administration - Oversee/serve as Sport Administrator for selected programs.
5% Licensing of Merchandise Operations - Oversee all licensing and merchandise operations. Responsibilities include serving as the main liaison.

Requirements

Education : Requires a relevant Bachelor's Degree.
Experience : Requires a minimum of 4 years of full-time paid experience in sports marketing and promotions, preferably in college athletics or minor league sports.
Strong organizational, communication, strategic planning, creative and guest relations skills required.
Work experience with Microsoft Office software, InDesign, Photoshop and/or other related software required.
Demonstrated ability in sales, marketing, customer services and/or related fields required.
Position requires working nights and weekends as needed.
Prior supervisory experience required.

The University of Akron

The University of Akron, is the region’s most influential public research university, contributing to the resurgence of the local economy, providing a workforce highly trained in diverse disciplines, and known for an innovative approach to higher education.With more than1 15,000 students and more than 200 associate, bachelor’s, master’s, doctorate and law degree programs, UA offers career-focused and experiential learning that defines the polytechnic approach to education.UA brings together diverse disciplines in ways that provide students with life-long skills, internships and co-ops, opportunities for academic research, study abroad, on-campus student employment and service projects designed for diverse groups of learners, including full-time, part-time and online students, veterans, and adults returning to the classroom.

Akron, Ohio, USA

5.3K employees (262 in marketing)

uakron.edu