Responsibilities

• Launch, manage, and optimize programmatic campaigns across platforms such as The Trade Desk, DV360, Amazon Ads, and other leading demand-side platforms.
• Within media buys, you will be building 1st & 3rd party audience targets, curating inventory targeting, pulling and analyzing campaign reporting to inform performance, and thinking creatively to optimize media buys according to client goals.
• Collaborate on strategic and tactical programmatic initiatives that drive, engage, and convert qualified traffic
• Collaborate on day-to-day campaign management and strategy across various internal and external client efforts
• Perform daily campaign activities including budget management and pacing, forecasting, performance monitoring and optimization.
• Participate in agency relationships and meetings to benefit campaign performance.
• Proactively communicate recommendations, needs, and expectations to internal account managers
• Create campaign wrap-up reports, including insights and recommendations for future campaigns
• Stay on top of evolving programmatic trends, DSP innovations, compliance policies, and performance best practices.

Requirements

• 1+ years of experience in digital marketing, 1+ year DSP experience preferred
• Strong learner with ability to explore and retain new ideas and concepts thoroughly
• Strength in interpreting data, deriving insights, and transforming insights into action
• Highly organized with a keen attention to detail; able to manage multiple tasks and campaigns simultaneously
• Self-driven with excellent planning, organizational, and time-management skills.
• Experience with the principles of media planning and buying
• Strong understanding of digital media metrics

Preferred

• Bonus points if you’re bilingual in Spanish and/or Portuguese.

Benefits

• medical insurance
• dental insurance
• vision insurance
• a flexible spending account
• voluntary life and accident plans
• a 401(k) retirement plan with matching