Responsibilities

• Work with media team managers on development, negotiation, implementation, tracking, measurement, and optimization of media campaigns
• Develop and present POVs, media analyses, and recommendations to agency team and clients
• Meet with vendor representatives to further knowledge of available media opportunities and assess them for possible inclusion in future media planning
• Utilize consumer data and media measurement tools such as Kantar, MRI-Simmons, and SEMRush to conduct research and generate appropriate reports (target audience development and media consumption, competitive analysis, performance tracking, budget reporting, etc.)
• Reconcile monthly billing invoices and discrepancies to ensure agency and client budget compliance
• Ensure orders are sent and received by agency vendors
• Become proficient at navigating self-serve media platforms (Google Ads, Microsoft Ads, Facebook Ads, Manager, LinkedIn Ads, etc.) to aid in setup of campaigns, monitor spend, and access reporting to analyze performance of in-market campaigns
• Compile media reports from various software and social platforms
• Coordinate deliverables with account team, including collecting creative specs, relaying creative deadlines, and assisting in campaign setup and QA
• General assistance to the Media Department as needed

Requirements

• Bachelors degree in Marketing, Advertising, Communications, or a related field
• 1-2 years of experience in media planning, advertising, or a related role
• Fast learner who easily adapts to various agency and client demands
• A strong work ethic with the self-motivation needed to exceed expectations
• Familiarity with digital media buying platforms (Google Ads, Facebook Ads, etc.) preferred
• Knowledge of programmatic advertising and media buying processes
• Excellent written and verbal communication skills
• Exemplary organizational and multi-tasking abilities
• The drive and ability to prioritize while working on multiple assignments under deadline pressures
• A passion for media, advertising and staying updated with industry trends

Benefits

• Hybrid Work Schedule
• Medical, Dental and Vision Insurance available on the first day of employment
• FSA/HSA’s
• 401k with an employer match
• Unlimited PTO
• Flex Friday’s
• 13 Holiday’s including time off between Christmas and New Years
• Paid Maternity and Paternity Leave
• Strong culture and supportive working environment