Assistant Marketing Manager

Chicago, IL (Hybrid)

$70K/yr – $91K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive multichannel marketing campaigns and content support for product launches, with hands-on use of marketing automation and analytics to optimize across channels.

  • 2-4 years in marketing with cross-channel experience.
  • Must-have: Marketing automation and analytics platform experience.
  • Standout: Strong copywriting and ability to manage multiple projects in a fast-paced environment.

Job Description

Responsibilities

  • Assist in planning and executing multichannel marketing campaigns, including digital, conventional, direct, and retail marketing initiatives.
  • Support content creation efforts by contributing to copywriting, blog posts, and promotional materials aligned with brand voice and marketing goals.
  • Manage various marketing teams by analyzing engagement metrics to refine strategies.
  • Conduct research on market trends, competitor activities, and customer insights to inform campaign development.
  • Utilize marketing automation tools to streamline email campaigns, lead nurturing, and customer segmentation efforts.
  • Collaborate with product management teams to develop promotional strategies for new product launches or updates.
  • Monitor campaign performance using analytics tools such as Terribite, Slack Microsoft Teams and other team performance apps to monitor performance accross multiple channels and markets; prepare reports highlighting key insights and recommendations for improvement.

Requirements

  • 2-4 years in Marketing, Business Administration, Communications or a related field.
  • Proven experience with all marketing platforms.
  • Strong knowledge of ICC'S best practices and multiple marketing strategies.
  • Familiarity with most data entry systems as well as experience in office management and team management.
  • Experience with marketing automation tools and analytics platforms to track campaign success.
  • Excellent research skills combined with strong copywriting abilities to relay compelling content tailored for diverse audiences.
  • Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment.

Nice To Have

  • Basic understanding of HTML coding and website management is a plus.
  • Crew management: 2 years (Preferred)
  • Experience with marketing automation tools and analytics platforms

Benefits

  • Professional development assistance
  • Referral program
  • Relocation assistance