Assistant Director, Marketing & Fan Experience | Athletics

Notre Dame, IN (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 hrs ago

Job Summary

Own the marketing, fan experience, and game presentation for Volleyball and Softball, driving attendance and engagement through season-long plans, campus outreach, and in-game events.

  • Lead marketing, fan experience, and game presentation initiatives for Volleyball and Softball.
  • Coordinate campus promotions, email campaigns, and in-game entertainment.
  • Collaborate with partnerships and media teams to expand reach.

Job Description

Responsibilities

  • Marketing & Fan Experience
  • - Lead all marketing, promotional, and fan experience efforts for Volleyball and Softball, creating and executing comprehensive season-long marketing and promotional plans to drive attendance and maximize fan engagement.
  • - Lead the coordination of grassroots marketing initiatives throughout campus and the local community to increase awareness and attendance at assigned sports.
  • - Collaborate with the Notre Dame Global Partnerships team to plan and execute partnership activations.
  • - Assist in the planning and execution of email marketing campaigns through Eloqua.
  • Game Presentation & Event Execution
  • - Develop and execute game presentation elements including promotional themes, music direction, videoboard content, public address scripts, run-of-show documents, in-game entertainment, and serve as show caller at all Volleyball and Softball home games.
  • - Coordinate field-level game presentation activities for Notre Dame Football home games, ensuring seamless execution of live entertainment and game-day elements.
  • Advertising & Media Partnerships
  • - Lead the planning and execution of traditional marketing initiatives by developing annual media strategies and managing advertising placements across radio, television, print, outdoor, and other traditional channels.

Requirements

  • Education - Bachelor’s degree in Marketing, Advertising, Sports Management, Communications, or a related field.
  • Experience - 1–2 years of experience in a marketing or fan experience position.
  • Required Skills & Qualifications - Exceptional written and verbal communication skills. - Ability to handle multiple projects and priorities simultaneously in a fast-paced environment.

Preferred

  • Preferred Qualifications - Previous experience in collegiate or professional athletics. - Previous experience serving as an in-game show caller at athletics events.
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University of Notre Dame

The University of Notre Dame is the premiere Catholic research university in the United States.It offers an outstanding undergraduate and graduate education guided by a Catholic mission.

Founded in 2009
Notre Dame, Indiana, USA
13K employees (795 in marketing)

Marketing Team

Marketing Team Size
585 (5% of company)
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$102.5M
Last Raise
$5M
Grant, 2 months ago

Funding History

  • Jan 2026
    Grant • $5M
  • Jan 2025
    Grant • $3.7M
  • Dec 2024
    Grant • $10M

Traffic Signals

Monthly Visitors
3.1M
Monthly Google Ads Budget
$168.2K
Traffic Source Mix
Search
49.4%
Direct
42%
Referral
7%
Social
1.1%
Paid
0.3%

Headcount Trend

Current headcount: ~12.6K

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Assistant Director, Marketing & Fan Experience | Athletics

University of Notre Dame · Notre Dame, IN · On-site