Responsibilities

• Identifies, develops and produces news releases, editorials, opinion pieces, advisories, experts lists, video stories, podcasts, social media campaigns and other rich news content that advances Pacific Athletics and sport program priorities.
• Develops and cultivates relationships with traditional and new media across all channels in Pacific Athletics important markets; maintains regular contact with media sources and conducts campus media events annually to pitch Pacific Athletics strategic initiatives.
• Works with senior level athletic administrators and athletic coaches on media pitches, interviews, media training and strategic story development.
• Manages issues and crises and makes decisions in concert with leaders to provide guidance and expertise in crisis and emergency management to protect university’s reputation.
• Has high level of autonomous decision making to facilitate rapid media interviews and deploy subject matter experts for breaking stories.
• Advises and counsels athletic leadership on issues management and media relations; prepares research, white papers, speeches, media kits, talking points and other relevant materials.
• Develops and executes communications plans that leverage athletics-controlled and external channels across various platforms (digital, print, podcasts, video) to effectively disseminate stories and content to target audiences.
• Pitches stories, op-eds, photo opportunities, events and more to news media in ways that effectively advance the university’s top strategic priorities.
• Manages one or more student assistants per semester in teaching and managing media relations duties such as writing, editing and pitching media stories, media kits, responding to media queries, managing databases, compiling press clips as well as Hires, trains and supervises game day media relations staff (for more than 150 events per year).
• Assists in special projects.

Requirements

• Bachelor’s Degree.
• Two (2) years’ experience in media relations, communications, or a related field.

Preferred

• Bachelor’s degree in media relations, communications, journalism, or a related field.
• Solid understanding of various media forms and communications used within industry.
• Knowledge of NCAA and conference rules and regulations.
• Strong interpersonal and communication skills with ability to get message across by adopting a range of styles, tools and techniques appropriate to the audience and nature of information. Ability to deal with a wide range of people with tact and diplomacy.
• Ability to effectively communicate verbally and in writing, both internally and externally.
• Strong organizational skills and ability to handle multiple tasks and meet deadlines.
• Ability to proactively identify communications opportunities and develop supporting programs.
• Working knowledge of publishing software, MS Office, video editing software, various content management software system software.
• Working knowledge of various social media outlets.
• Positive attitude.

Benefits

• Pacific offers full-time employees a unique opportunity to live on our beautiful campus at below-market rental rates—helping you save time and money on your commute.