Responsibilities

• Lead and support the development, coordination, and execution of comprehensive marketing and promotional strategies for Boston College Athletics.
• Oversee day-to-day initiatives related to marketing, advertising, fan attendance, fan engagement, and overall game day presentation.
• Manage and execute annual marketing plans for Men’s Basketball, Women’s Basketball, Baseball, Men’s Soccer, and Women’s Soccer, including advertising campaigns, attendance strategies, fan engagement initiatives, and in-game experience programming.
• Provide graphic design support for in-venue and social media needs for assigned sports.
• Administer and oversee the university’s licensing program and the relationship with the licensing agency.
• Manage day-to-day Name, Image, and Likeness (NIL) initiatives and additional new revenue generating platforms, including relationships with LivXP, Athletes Thread and CLLT.

Requirements

• Assistant Director: Some experience in intercollegiate Marketing
• A bachelor’s degree is required
• Strong interpersonal skills including the ability to foster and maintain working relationships with individuals representing other departments within the University, sponsors and prospects, and partners within the Boston College Community.
• Ability to work nights and weekends around athletic events.
• Proven experience with the following applications and web development software: Adobe Photoshop, Microsoft Office programs
• Strong interpersonal, organizational, and communication skills
• Ability to work effectively with college student athletes, athletic staff, University personnel and Alumni
• Ability to lead and inspire others to achieve goals

Benefits

• Tuition remission for Employees
• Tuition remission for Spouses and Children who meet eligibility requirements
• Generous Medical, Dental, and Vision Insurance
• Low-Cost Life Insurance
• Eligibility for both University-Funded 401k and Employer-Sponsored 403b Retirement Plans
• Paid Holidays Annually
• Generous Sick and Vacation Pay
• Additional benefits can be found on https://www.bc.edu/employeehandbook