Area Director of Business Development
Cartersville, GA
Posted 2 months ago
Job Description
Area Director of Business Development
The Area Director of Business Development leads a team of sales professionals to drive growth, manage key accounts, and build strategic partnerships. This role is responsible for coaching and developing team members, executing market growth strategies, and collaborating with internal and external stakeholders to ensure exceptional service delivery and positive customer outcomes.
Key Responsibilities
Sales Leadership & Team Development
Lead, coach, and develop a high-performing sales team using the Willowbrook Hospice Sales Model.
Provide ongoing feedback, training, and mentorship to strengthen sales skills and performance.
Conduct regular sales meetings that address market trends, team development needs, and educational opportunities.
Support onboarding and continued development of sales liaisons.
Foster a positive, growth-oriented culture that promotes engagement and retention.
Business Growth & Relationship Management
Manage and grow a book of business.
Develop and execute strategies to achieve sales goals and market growth objectives.
Build and maintain strong relationships with hospitals, physicians, post-acute providers, assisted living communities, and other key referral sources.
Collaborate with internal teams and professional partners to ensure positive customer experiences and outcomes.
Analyze market data and trends to identify growth opportunities and address performance gaps.
Qualifications
Minimum 3 years of hospice leadership experience.
Minimum 5 years of experience in healthcare sales, marketing, or a related field.
Strong business analytics and forecasting skills, including proficiency in Excel.
Proven ability to develop and execute sales strategies that drive results.
Excellent organizational, prioritization, and relationship-building skills.
Physical Requirements
Ability to lift up to 20 pounds as needed.
Ability to stand or walk for extended periods throughout the day.
Frequent travel within the state of Georgia
Willowbrook Hospice is an Independent Charity established in 1993 by local people to raise funds to build and run a Specialist Palliative Care Unit.Our ServicesWe currently have 9 inpatient beds and hold weekly outpatient clinics. Although approximately three quarters of our patients have cancer, we treat other life-limiting diseases such as motor neurone disease, end stage heart failure, and lung disease.We work very closely in partnership with the local health care community to improve the quality of life for those people living with their illness. We liaise with the Hospital Specialist Palliative Care Team, the Community Specialist Palliative Care Team and the local Primary Care Teams, including local GPs and district nurses.Although we provide care for patients at the end of their lives, our statistics show that many of our inpatients are discharged back to their preferred place of care, usually home, dispelling the myth that a hospice is just a place where you go to die.EducationThe Hospice has an important remit in leading and delivering an integrated Palliative Care Education programme to all healthcare professionals across the locality. This ensures that patients are cared for in the best possible way in their preferred place of care, wherever that setting may be.FundingOur care is totally free to patients but is not free to provide. It costs over £5m per year to run the Hospice Organisation. We are part-funded by the NHS, who make a contribution of approximately 26% towards our running costs. This means that we have to rely on donations from our generous supporters and our own fundraising efforts to raise the remaining 74%. This enables us to provide support to patients and their families according to their individual needs.
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