Analytics Reporting Specialist

Responsibilities

• Own the reporting process across all clients: schedule, standards, templates, QA, and delivery against strict deadlines
• Document the process so reports are produced the same way every cycle, regardless of who touches them
• Track reporting turnaround and hours, and set targets to reduce both
• Work with PMs to build reporting into ClickUp sprints and recurring task schedules
• Create and maintain a standard report shell for every client in Looker Studio (and similar tools)
• Define the core data points each report includes, by client type and channel mix
• Build each new client’s report shell during onboarding
• Keep templates current as platforms, metrics, and client goals change
• Populate every report with its core data points each reporting cycle
• Connect and maintain data sources (GA4, ad platforms, Search Console, CRMs, Supermetrics or similar)

Requirements

• 3–5 years of experience in digital or marketing analytics reporting
• Advanced Looker Studio (or similar BI tool) skills, including data blending and calculated fields
• Strong working knowledge of GA4 and ad platform reporting (Google Ads, Meta, LinkedIn, Microsoft Ads)
• Experience building repeatable reporting templates across many clients
• Process-minded: experience documenting and improving a recurring workflow
• Hands-on use of AI tools (Claude, ChatGPT, Gemini, or similar) to speed up work
• Strong attention to detail and commitment to data accuracy
• Ability to manage 15+ client reporting schedules at once
• Clear communication with non-technical stakeholders

Preferred

• Agency experience
• Experience with data connectors such as Supermetrics, Fivetran, or Funnel
• Experience with automation tools such as Make or Zapier
• Basic SQL or BigQuery
• Building AI workflows or agents for reporting
• Python or Apps Script
• AEO / AI search tracking tools (Peec, Profound)
• Additional BI tools (Power BI, Tableau)

Benefits

• Marcel offers a competitive salary, comprehensive benefits, and a flexible, collaborative work environment. You’ll have meaningful autonomy, influence how analytics is delivered to clients, and help shape the future of Marcel’s analytics practice.