Responsibilities

• Data Analysis
• Design, develop, and maintain ongoing metrics, analyses, dashboards, etc. to drive key business decisions.
• Perform large-scale data analyses to extract useful business insights and unlock new strategies and optimizations.
• Translate analytics and analysis to data stories, identify actionable solutions and recommendations to influence the direction of the business by communicating results to cross-functional groups, inclusive of our agency partners.
• Proactively identify patterns and trends to allow for business recommendations based on complex data sets.
• Establish best practices and provide data visualization guidance to broader data science team to best support Marketing/Retail Marketing needs.
• Data Insights & Reporting
• Produce data visualizations to communicate findings in an accessible manner, across multiple audiences/teams/departments
• Compile and deliver weekly, monthly, and quarterly insights into the Shopping Journey – with a focus on the direct impact of Retail Marketing programs and investment.
• Data Strategy Support

Requirements

• 3+ years experience developing and applying advanced statistical approaches required
• 3+ years experience utilizing data mining packages (e.g., Python, R, SAS, STATA, Excel) required
• 2+ years experience in marketing analytics required
• Bachelor Degree in Arts/Sciences (BA/BS) Statistics Preferred
• Bachelor Degree in Arts/Sciences (BA/BS) Applied Mathematics Preferred
• An equivalent mix of education, training, and/or work experience may be considered in place of a degree Required
• Knowledge of current automotive landscape, trends, and innovations (Developing-Intermediate)
• Strong verbal and written communication skills (Developing-Intermediate)
• Presentation building skills with an ability to collaborate (Developing-Intermediate)
• Strong Microsoft Office skills (i.e., PowerPoint, Word, Excel, Teams) (Developing-Intermediate)

Preferred

• Project Management Professional (PMP) - Project Management Institute (PMI) Preferred Upon Hire
• Google Data Analytics Professional Certificate - Google via Coursera Preferred Upon Hire
• Bachelor Degree in Arts/Sciences (BA/BS) Statistics Preferred
• Bachelor Degree in Arts/Sciences (BA/BS) Applied Mathematics Preferred
• Knowledge, Skills, Abilities
• Knowledge of current automotive landscape, trends, and innovations (Developing-Intermediate)
• Strong verbal and written communication skills (Developing-Intermediate)
• Presentation building skills with an ability to collaborate (Developing-Intermediate)
• Strong Microsoft Office skills (i.e., PowerPoint, Word, Excel, Teams) (Developing-Intermediate)
• Strong data analysis and visualization skills (e.g., PowerBI, Tableau) (Intermediate-Advanced)