Responsibilities

• Manage Amazon affiliate programs for multiple agency clients across categories such as CPG, beauty, wellness, home, lifestyle, electronics, and consumer products.
• Develop client-specific affiliate strategies, including commission recommendations, creator targeting, campaign calendars, content themes, and performance goals.
• Set up and manage Amazon Associates, Amazon Influencer, and related affiliate initiatives in accordance with Amazon’s operating agreement and program policies.
• Build campaign briefs that clearly communicate product positioning, key selling points, usage occasions, content angles, and required disclosures. Strong affiliate briefs should help creators understand the product, create authentic content, and communicate key messages effectively.
• Monitor affiliate performance by client, product, creator, campaign, traffic source, and content type.
• Identify, recruit, onboard, and manage Amazon creators, influencers, publishers, bloggers, product reviewers, and social commerce affiliates.
• Build targeted creator lists based on niche, audience fit, content quality, engagement, conversion potential, and brand safety.
• Manage creator outreach, negotiation, follow-ups, gifting coordination, sample tracking, posting timelines, and relationship nurturing.
• Maintain a creator CRM with outreach status, content links, performance history, commission structure, notes, and next steps.
• Develop high-performing creator tiers based on revenue, consistency, content quality, and client fit.
• Launch and manage affiliate campaigns across Amazon storefronts, product detail pages, influencer storefronts, social content, blogs, newsletters, and off-platform traffic sources.
• Coordinate with internal creative, paid media, marketplace, and client success teams to align affiliate campaigns with broader marketing initiatives.
• Ensure creators receive accurate Amazon links, product details, campaign requirements, usage guidelines, and promotional windows.
• Track creator deliverables including shoppable videos, product reviews, social posts, live shopping content, storefront updates, and short-form video placements.
• Support seasonal campaigns, product launches, deal events, Prime Day, holiday promotions, and category-specific pushes.
• Analyze performance across clicks, conversion rate, ordered revenue, shipped revenue, commissions, ROAS contribution, creator-level revenue, and product-level performance.
• Prepare weekly, monthly, and campaign-end reports for clients with insights, learnings, and recommended next steps.
• Identify top-performing creators, products, content angles, traffic sources, and promotional offers.
• Recommend optimizations to commission rates, creator mix, product assortment, content briefs, storefront strategy, and campaign timing.
• Translate affiliate data into actionable client recommendations.

Requirements

• 2–4+ years of experience in affiliate marketing, influencer marketing, Amazon marketplace, creator partnerships, performance marketing, or social commerce.
• Hands-on experience with Amazon Associates, Amazon Influencer Program, Amazon storefronts, affiliate links, or creator-driven commerce.
• Experience managing multiple clients, campaigns, or brand accounts simultaneously.
• Strong understanding of creator outreach, relationship management, content briefing, and affiliate conversion strategy.
• Analytical ability to interpret affiliate performance data and turn it into client-facing recommendations.
• Excellent written and verbal communication skills.
• Strong organizational skills with the ability to manage deadlines, deliverables, reporting cycles, and client expectations.
• Comfortable working in spreadsheets, affiliate dashboards, CRM tools, project management platforms, and reporting templates.

Preferred

• Agency experience strongly preferred.
• Experience with Amazon Seller Central, Amazon Brand Registry, Amazon Ads, Creator Connections, or marketplace growth strategy.
• Familiarity with social platforms such as TikTok, Instagram, YouTube, Pinterest, Facebook, and blogs as affiliate traffic sources.
• Experience building creator pitch decks, affiliate briefs, campaign calendars, and client strategy decks.
• Understanding of FTC disclosure requirements and influencer compliance best practices.
• Experience managing gifting, sampling, product seeding, or creator incentive programs.
• Strong category knowledge in CPG, beauty, wellness, food, supplements, home goods, or consumer lifestyle products.