Marketing Specialist (Seasonal - Remote)
Richman Property Services
Tampa, FL (Remote)
In-houseSeasonalIntern/new grad1+ years exp.
2 hrs ago
Alliance Marketing Manager
USA (Remote)
$120K/yr – $133K/yrMid Level
Posted 4 months ago
Job Summary
Own alliance co-marketing strategy and cross-functional execution with Technology Alliance Partners to drive joint demand and measurable pipeline.
- Growth/Partner Marketing: Build and govern global joint campaigns, messaging, and value propositions with partner teams and field orgs.
- Measurement & Optimization: Align budgets, KPIs, and ROI, then optimize campaigns with data-driven insights and AI-enabled experiences.
- Stakeholder & Tooling: Strengthen internal and partner relationships and orchestrate cross-functional programs across marketing, product, and sales.
Job Description
- Responsibilities: Build the global strategy for integrated marketing campaigns with Technology Alliance Partners.
- Responsibilities: Develop joint go-to-market strategies and demand generation initiatives with alliance partners and oversee their implementation and execution, working closely with our field teams.
- Responsibilities: Create alliance messaging, content, and differentiated joint value propositions.
- Responsibilities: Build and manage strong relationships with internal stakeholders and partner teams.
- Responsibilities: Collaborate cross-functionally to deliver impactful, data-driven co-marketing programs.
- Responsibilities: Manage and report on global marketing budgets, KPIs, and ROI for partner marketing initiatives.
- Responsibilities: Leverage AI and digital experiences to enhance marketing performance and engagement.
- Requirements: Solid understanding of channel ecosystems and technology partner landscapes.
- Requirements: Proven experience designing and executing successful co-marketing initiatives with alliance partners.
- Requirements: Skilled at developing impactful joint value propositions and crafting partner-centric messaging.
- Requirements: Strong analytical capabilities, including measuring campaign effectiveness and refining strategies using data insights.
- Requirements: Excellent organizational and project management skills, delivering projects efficiently and on schedule.
- Requirements: Exceptional interpersonal skills, fostering strong relationships with internal stakeholders and external partners.
- Requirements: Adaptable and comfortable in a fast-paced, collaborative environment, able to manage shifting priorities.
- Requirements: Outstanding communication and stakeholder engagement abilities.
- Requirements: Self-driven, thriving in team-oriented settings and dynamic work environments.
- Nice to Have: Adept in digital marketing tools, AI-powered platforms, and marketing automation systems.
- Benefits: Equity, in the form of non-qualified options
- Benefits: High-quality health benefits
- Benefits: Retirement Plan with employer match
- Benefits: Career-growth opportunities
- Benefits: Flexible Time Off and Paid Time Off benefits
- Benefits: Internal mobility – there are many opportunities for cross training and the ability to define your next career step within Barracuda
Salaries
Posted range
$120K/yr – $133K/yr
Taken straight from the job posting.
The middle of this range ($127K) is 44% above the median base salary for Marketing Manager roles in the United States ($88K).
Marketing Manager median pay in the United States
Most pay falls between $75K and $105K. Based on 1,171 salaries.
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