Marketing Manager, Member Growth
Thyme Care
USA (Remote)
$131K/yr - $145K/yrIn-houseFull-timeMid level5+ years exp.
18 hrs ago
AI Growth Lead
New York City, NY (Hybrid)
$140K/yr – $180K/yrSenior Level7+ years expFull time
Posted 3 months ago
Job Summary
Own and scale a data-driven demand-gen engine for a fashion/AI platform, owning channel mix, GTM messaging, and field activation while building the automation and AI-powered workflows that run content creation, lead follow-up, and reporting at scale.
- Growth & Demand Gen: Build and own multi-channel programs (paid, email, webinars, ABM) that feed pipeline and align with sales handoff.
- Marketing Systems: Create reusable templates and data pipelines, plus dashboards that reflect attribution and pipeline impact in real time.
- Go-To-Market Leadership: Define launch plans, ICPs, messaging, and field-market activities to accelerate revenue while staying aligned with product and design.
Job Description
- Build marketing agents and automations for repetitive, time-sensitive workflows — content drafting, lead follow-up, sentiment monitoring, campaign reporting, and competitive tracking.
- Own the marketing data infrastructure: connect campaign performance, attribution, AI-citation tracking, and pipeline impact into dashboards and reporting that stay accurate and actionable.
- Architect publishing and distribution systems — integrations across CMS, data sources, and channels — so content moves from creation to distribution with minimal manual intervention.
- Instrument brand presence in LLMs and search: structured data, schema markup, and content architecture that increase visibility and citation frequency across traditional search and AI-generated answers (AEO).
- Codify what works into templates, scripts, and repeatable playbooks; run disciplined experiments and treat each deployment as a hypothesis.
- Build and scale Raspberry's demand generation function — multi-channel campaigns across paid, email, webinars, and content syndication that drive qualified pipeline.
- Own the full funnel from lead capture to MQL to pipeline, partnering closely with sales on handoff, scoring, and conversion.
- Plan and run field marketing — industry events, dinners, conferences, and targeted regional activations (especially in fashion/retail hubs) that generate and accelerate pipeline.
- Manage budget and external vendors/agencies, making sharp calls on where to spend.
- Develop and own the core positioning and messaging framework; translate complex AI capabilities into clear narratives, and partner with product to shape how new features are framed.
Raspberry AI
Raspberry AI is an AI-powered technology-focused startup that specializes in developing innovative solutions to empower businesses and bridge market gaps.
Founded in 2023
Salaries
Posted range
$140K/yr – $180K/yr
Taken straight from the job posting.
Marketing Team
Marketing Roles Posted (Last 30 Days)
1
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