Responsibilities

• Affiliate program strategy and revenue. Own the affiliate channel plan and revenue target across consumer and pro. Set commission structures, tier logic, and payout rules that are competitive without eroding margin.
• Platform management. Run BELLAMI’s presence across modern creator affiliate platforms, ShopMy and comparable creator-commerce tools, plus traditional networks and sub-affiliate partners where they still earn their keep. Own onboarding, catalog and link hygiene, commission settings, and payouts and connecting with influencer teams.
• Creator affiliate recruitment and activation. Grow the active affiliate base and, more importantly, keep it active. Most affiliate programs have a long tail of creators who signed up once; your job is to make the second post happen.
• PR affiliate partnerships. Work hand in hand with PR to make sure editorial coverage is commissionable. Build direct relationships with commerce desks and publisher affiliate teams so BELLAMI shows up in the roundups that actually convert, with the right links attached.
• Advertorial negotiation and execution. Source, negotiate, and manage paid editorial placements. Push for hybrid structures flat fee plus commission that put publishers on the hook for performance. Partner with Creative on assets and with Finance on terms.
• Attribution and reporting. Own the affiliate reporting layer: revenue by pillar, by partner, and by placement, with clean UTM and code discipline behind it. Deliver a monthly read that leadership can act on and an honest view of what is incremental versus what would have converted anyway.
• Custom code strategy. Build and manage the commissionable discount code program that closes the attribution gap left by cookies, device switching, and in-app browsers.
• Cross-functional integration. Keep affiliate stitched into the launch calendar, the PR calendar, and the pro program. Coordinate closely with the Pro Influencer Manager so a partner is never double-paid or double-managed.
• Compliance and brand safety. Enforce disclosure requirements, monitor for coupon-site leakage and trademark bidding, and protect the brand from partners who devalue it.
• Forecasting and budget. Forecast affiliate revenue and commission spend, reconcile monthly against Finance, and flag variance before it becomes a surprise.

Requirements

• 4–6 years in affiliate marketing, partnerships, or performance marketing, with direct ownership of an affiliate revenue line.
• Hands-on experience with modern creator affiliate platforms — ShopMy, LTK, or comparable — and with traditional affiliate networks.
• Experience at a modern beauty brand (hair, color, tools, skin, or cosmetics), or agency-side with substantial beauty client work.
• Demonstrated experience building or managing PR-driven commerce partnerships with editorial publishers.
• Track record negotiating paid advertorial or sponsored commerce placements, including performance-based terms.
• Strong analytical skills — comfortable in spreadsheets and analytics dashboards, and able to build your own reporting rather than wait for it.
• Working knowledge of e-commerce mechanics: UTM structure, discount code logic, conversion tracking, and the limits of last-click.
• Excellent written communication for partner outreach, negotiation, and internal reporting.

Preferred

• Exposure to the professional beauty community — stylists, salons, education programs, or trade shows.
• Experience standing up an affiliate program from scratch or migrating between platforms.
• Familiarity with Shopify and its affiliate/discount ecosystem.
• Experience converting PR gifting or product seeding into tracked, revenue-generating relationships.
• Active cosmetology license or hands-on experience with extensions.
• Bilingual (Spanish) a plus given our pro community.

Benefits

• Base pay of $95,000+ with additional 5% annual bonus
• 401(k) with company match - $ for $ up to 4% - immediately vested
• Vacation/Holiday Leave
• Great Medical/Dental/Vision Insurance
• Life and AD&D Insurance
• Opportunities for growth and advancement
• And so much more!