Advertising Operations Specialist

Huntersville, NC (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive cross-channel client value as a HYP Strategist, owning strategy, risk mitigation, and executive-facing collaboration to grow customer revenue.

  • Own cross-channel strategy development and risk mitigation for strategic accounts.
  • Must-have: 3+ years in SaaS/enterprise software with success/account management.
  • Standout: Experience coordinating multi-stakeholder executive relationships and driving business value.

Job Description

Responsibilities

  • Analyzing customer performance data and building executable, cross-channel strategies to grow their revenue and reach
  • Partner with CSM to understand their brand goals, assess their capabilities and provide recommendations to help them accelerate their business and technology objectives
  • Develop an understanding and knowledge of customer’s channel strategies, and guide best practices with our product
  • Proactively identify risks to the customer achieving their stated business goals and work to build a risk mitigation plan
  • Deliver business value and innovation to a customer’s business by understanding our customers’ key business challenges
  • Work collaboratively with the account team and HYP executives across the organization, effectively network within accounts from the Executive-Level down, in order to help customers achieve their objectives
  • Act as the liaison between Product and the Customer with a focus on feature collaboration and communicating the feature roadmaps in a balanced “one-versus-many” approach required by the SaaS model
  • Collaborate with customer’s relevant partners to achieve overall satisfaction with the solution and to create a trusted three way partnership between customer, partner, and HYP
  • Coaching the next generation of HYP Strategists on platform technologies and strategies
  • Ensuring customer satisfaction, growth and retention within customer portfolio

Requirements

  • 3 years+ of professional experience, with 1 year+ of experience in SaaS/enterprise software, Success, Account Management/Ad Operations, Client Services &/or Digital Agency is required
  • Experience in digital channel marketing strategies and tactics; media and advertising (search & display) is required
  • Expert level of understanding in programmatic technologies, GMP (DV360, SA360, GTM, GA, CM) as well as other social and ecomm marketing platforms
  • Bachelors’ degree in a related field
  • Strong consulting skills and proven results working to drive business value for customers
  • Exposure to B2B & B2C business models
  • Ability to drive effective and influencing conversations across levels
  • Ability to quickly grasp explain technological and business concepts
  • Passion for marketing technology, working with cool people and making a true impact is an absolute must
  • Experience working with distributed teams required
  • Excellent verbal and written communication, and virtual customer-facing presentation skills
  • Ability to work independently and to collaborate effectively across functions as part of team in a matrix environment
  • Success working in a fast-paced, dynamic and creative environment with a rapidly growing company
  • Be awesome
      Hyperlocology logo

      Hyperlocology

      Hyperlocology is an advertising platform for multi-location brands to centrally manage and analyze local advertising across the most powerful channels, with click-to-launch and customized options for franchisees to reach local audiences and drive more profitable sales.

      Founded in 2017
      Huntersville, North Carolina, USA
      16 employees (4 in marketing)

      Traffic Signals

      Monthly Visitors
      779
      Monthly Google Ads Budget
      $5.6K
      Traffic Source Mix
      Search
      25.6%
      Direct
      51.7%
      Referral
      5.5%
      Social
      15.7%
      Paid
      1.4%

      Headcount Trend

      Current headcount: ~16

      Marketing Team

      Marketing Team Size
      3 (19% of company)