Responsibilities

• Own the development and execution of advertising programs, sponsorships, strategic initiatives, and custom advertiser opportunities across our three revenue pillars: direct media, sponsorships and partnerships, and programmatic advertising.
• Build the operating structure needed to scale sponsorship and partnership programs across GameChanger’s sports, products, and audiences, turning commercial opportunities into clear plans, owners, timelines, and deliverables.
• Develop advertising packages, sales narratives, pitch materials, presentations, and case studies in partnership with the Director of Advertising, Sales, and DICK’S Media Network.
• Lead cross-functional coordination across Product, Engineering, Analytics, Marketing, and Revenue Operations to bring new advertising products and monetization opportunities to market.
• Manage core advertising operations through Google Ad Manager and related tools, including inventory planning, campaign workflows, pacing, optimization, performance reporting, and other business deliverables.
• Use campaign and business data to evaluate performance, improve how the advertising business operates, and identify new opportunities for measurable revenue growth.

Requirements

• You have 5 or more years of experience in digital advertising, ideally within a publisher, media company, advertising technology platform, or advertising-supported consumer business.
• You have hands-on experience with Google Ad Manager and understand direct media, programmatic advertising, inventory management, campaign delivery, and reporting.
• You have helped build or scale advertising programs, operating processes, or revenue-generating initiatives rather than only managing established work.
• You are highly proficient in Excel and have used campaign and business data to diagnose problems, track performance, and recommend action.
• You have led complex projects across commercial, product, technology, and analytics teams from an underdefined starting point through execution and measurable results.
• You are a hands-on generalist who is comfortable moving between advertising operations, project management, product go-to-market, and business-building work.

Benefits

• Work from our well-furnished, modern office in Manhattan, NY.
• Unlimited vacation policy.
• Paid volunteer opportunities.
• Technology stipend - $4,000 every 2 years after your start to make sure you have the latest and greatest technology.
• WFH stipend - $500 annually to make your WFH situation comfortable.
• Monthly physical, mental, wellness & learning stipend offered through Holisticly.
• Monthly lifestyle stipend offered through Fringe.
• Full health benefits - medical, dental, vision, prescription, FSA, HRA, HSA, and coverage for family/dependents.
• Retirement savings - Traditional and Roth 401K plans are offered through Vanguard, with an immediate company match.
• Life insurance - basic life, supplemental life, and dependent life.