Administrator, Partner Marketing - Norfolk

Norfolk, VA (On-site)

$58K/yr – $76K/yrMid Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Lead the field-based value-based care marketing program, building clinic relationships, promoting plan benefits, and driving member engagement and enrollment across dialysis sites.

  • Build trust with clinic staff, brokers, and members to support compliant enrollment and retention
  • Communicate clearly about plan benefits, eligibility, and care management
  • Track engagement metrics and feedback to drive local continuous improvement

Job Description

Responsibilities

  • Represent the value-based care program’s affiliated health plans within dialysis clinics and the surrounding community to raise awareness, build trust, and support informed patient coverage decisions.
  • Build strong relationships with in-clinic staff—facility administrators, social workers, and administrative assistants—to facilitate coordinated, compliant marketing efforts.
  • Develop a strong understanding of the plan’s benefits, eligibility criteria, and the role of care management in driving better health outcomes for members.
  • Partner with assigned brokers to support enrollment of interested patients.
  • Communicate plan and program information in a clear, ethical, and compliant manner—ensuring CMS marketing guidelines and internal compliance guardrails are followed.
  • Identify barriers to engagement and provide insights that improve our local marketing approach.
  • Track engagement and field activity metrics to support performance evaluation and continuous improvement.
  • Potential to represent the plan at community events or engage existing members for retention activities.
  • Travel to clinic locations at least four days per week to speak with kidney care patients, caregivers, and clinic staff.
  • Occasional option to work Saturdays and evening events, if desired.

Requirements

  • High school diploma or equivalent required.
  • Active Virginia Producer License with the Health line of authority
  • 2–4 years of experience in healthcare marketing, insurance sales, grassroots outreach, or community engagement preferred.
  • Proven relationship-builder with excellent communication and interpersonal skills.
  • Comfortable working independently in a field-based role, with strong personal organization.
  • Proficiency in Microsoft Office and collaboration tools (e.g., Teams, SharePoint).
  • Must reside in the Norfolk, VA area and possess a valid Virginia driver’s license and reliable transportation—a majority of time will be spent inside dialysis clinics or traveling locally. (This role will drive their personal automobile to get from one clinic to another; DaVita will reimburse mileage costs).
  • Bilingual / Spanish-speaking is strongly preferred.

Preferred

  • Medicare Advantage marketing experience strongly preferred.

Benefits

  • Comprehensive benefits: Medical, dental, vision, 401(k) match, paid time off, PTO cash out
  • Support for you and your family: Family resources, EAP counseling sessions, access Headspace®, backup child and elder care, maternity/paternity leave and more
  • Professional development programs: DaVita offers a variety of programs to help strong performers grow within their career and also offers on-demand virtual leadership and development courses through DaVita’s online training platform StarLearning.

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