Account Supervisor, Earned Media (Consumer)

New York City, NY (On-site)

$70K/yr – $118K/yrSenior Level5+ years expFull time

Posted 7 days ago

Job Summary

Own and lead earned media programs from strategy through execution, driving coverage across lifestyle and news outlets while building strong media relationships and guiding client storytelling.

Own media strategy and campaign execution
Manage journalist relationships and earned opportunities
Collaborate with teams to develop client messaging and presentations

Job Description

Responsibilities

Craft media strategies, lead campaigns from concept to execution and deliver standout media results that elevate the visibility and reputation of our clients
Cultivate and maintain strong relationships with national, local and trade journalists, editors, and producers
Assist with program strategies and presentation development for existing clients and new prospects
Write and distribute press releases, pitches, and media kits that reflect clients' messaging.
Identify and leverage current trends and news to proactively bring clients earned opportunities relevant to their brand
Lead internal and client meetings relating to earned media efforts and manage immediate next steps

Requirements

5-8 years of previous experience in Public Relations agency or in-house and a B.A. in Public Relations, Communications or a related discipline
A proven track record of securing coverage in lifestyle and news media outlets.
Ability to build lasting relationships with media contacts
A deep interest in current trends and culture and the ability to leverage this to deliver media results
Strong analytical and written skills to develop and execute effective media strategies
Ability to work in a collaborative, creative, entrepreneurial and fast-paced environment
Experience with media platforms such as Cision, Muck Rack and News Exposure

Preferred

Preferred Qualifications:
5-8 years of previous experience in Public Relations agency or in-house and a B.A. in Public Relations, Communications or a related discipline
A proven track record of securing coverage in lifestyle and news media outlets.
Ability to build lasting relationships with media contacts
A deep interest in current trends and culture and the ability to leverage this to deliver media results
Strong analytical and written skills to develop and execute effective media strategies
Ability to work in a collaborative, creative, entrepreneurial and fast-paced environment
Experience with media platforms such as Cision, Muck Rack and News Exposure

Benefits

For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

MSL (Global)

MSL is the most powerful influence engine for brands, companies and leaders. The agency is an award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world. With 2,000 talented team members in more than 100 cities across the world and a legacy spanning more than 50 years, we are a global collective of modern communicators who are building the brands and leaders of tomorrow. We are strategists, storytellers and creators. Our business is making our clients more influential. And our passion is reimagining what PR can accomplish. Our holistic approach brings to life the collaborative ‘Power of One’ principle we apply within and outside of the Publicis Groupe. From London to Shanghai, Mumbai to Sao Paulo, Johannesburg to Warsaw, Berlin to Bangkok, New York to Paris, we are MSL. For more information, please visit mslgroup.com. ***MSL will never ask for sensitive, personal or financial information prior to engaging in employment. In the event candidates are invited to participate in a job interview, candidates will only be contacted by someone with an “@mslgroup.com” email address.***

Founded in 2009

Paris, Île-de-France, FRA

3.2K employees (505 in marketing)

mslgroup.com