Responsibilities

• Earned Media Strategy & Storytelling: Develop earned media strategies that connect client priorities with relevant news, consumer trends and cultural conversations. Translate business priorities, research and timely developments into compelling story opportunities.
• Media Relations & Coverage Generation: Lead proactive and reactive outreach across consumer, national, broadcast, digital, local and emerging media, developing pitches and securing meaningful coverage.
• Media Relationships & Intelligence: Build relationships with reporters, editors, producers and emerging media voices while monitoring the news cycle to identify timely opportunities and evolving areas of interest.
• Client Management & Strategic Guidance: Serve as a trusted day-to-day client contact, providing recommendations, navigating media opportunities and bringing sound judgment to evolving communications needs.
• Innovation & Emerging Tools: Explore AI, data and emerging technologies that can strengthen research, media intelligence and story development while applying thoughtful judgment to how these tools are used.
• Team Leadership & Collaboration: Mentor junior team members and partner across account, strategy, creative and specialty teams to bring earned media thinking into integrated communications programs.
• Business Growth & Agency Development: Contribute earned media expertise to new business, organic growth opportunities and agency initiatives that help strengthen Zeno's capabilities.

Requirements

• 5+ years of experience in earned media, media relations, public relations or consumer communications within an agency or in-house communications team.
• Proven success securing earned coverage across consumer, national, broadcast, digital and local media, as well as emerging platforms and voices.
• Experience building and maintaining relationships with journalists, editors, producers and other media contacts.
• Strong news judgment with the ability to identify compelling stories and understand what will resonate with media audiences.
• Experience developing media strategies, pitches, story angles and executive positioning.
• Strong writing, editing and storytelling skills.
• Experience managing day-to-day client relationships and presenting strategic recommendations.
• Strong organizational skills with experience managing multiple priorities and workstreams.
• Experience mentoring or supporting junior team members.
• Collaborative mindset with the ability to partner effectively across integrated teams.

Preferred

• Experience developing executive visibility or thought leadership programs.
• Experience supporting integrated communications campaigns across earned, social, creator or digital channels.
• Experience across client categories.

Benefits

• Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non-temporary employees in the US.