Responsibilities

• Work directly with internal leadership, clients, and team to develop inspirational digital and social media strategies to help elevate our clients’ brands from the ground floor.
• Develop and oversee integrated digital strategies tailored to pharmaceutical clients, including social media, paid media, email marketing, and content marketing.
• Serve as the primary client contact for digital initiatives, ensuring alignment with brand objectives, regulatory requirements, and overall marketing strategies.
• Provide day-to-day counsel to clients and advise on digital/social campaigns and tactics across the practice.
• Utilize data analytics tools to measure campaign performance, optimize strategies, and provide insights and recommendations to clients.
• Ensure all digital strategies comply with pharmaceutical industry regulations, including FDA guidelines, Ad/Promo compliance, and social media governance.
• Foster a network of digital media contacts, platform leads, influencers, etc.
• Own the planning process; see the need, lead brainstorms, and translate ideas into actionable digital strategies for clients.
• Develop ideas as they relate to client objectives and integrate cross-functional teams, including paid media, analytics and creative.
• Lead and mentor junior team members to build a culture of high performance.

Requirements

• 4+ years of digital and social media experience ideally in an agency setting, with a focus on digital and social in the pharmaceutical and healthcare space.
• Product branded and unbranded pharmaceutical experience strongly preferred.
• Impeccable client relationship skills and experience working with high-touch clients.
• Experience managing large programs from start to finish.
• Experience working with vendors and managing out of pocket budgets.
• Experience setting digital and social strategy for clients.
• Community management and content creation experience; paid experience preferred.
• Experience with all aspects social and how it works within integrated communication.
• Amazing flexibility and someone who thrives in a fast-paced and ever-changing environment.
• You are imaginative and inventive and will help us to reach new heights.

Preferred

• Product branded and unbranded pharmaceutical experience strongly preferred.