Responsibilities

• Serve as the primary point of contact for clients investing in paid partnerships, owning strategy, and performance
• Lead bi-weekly client calls focused on campaign performance, optimization recommendations, and forward planning
• Build paid partnership strategies tailored to each client's goals, such as brand awareness, conversion, and content generation.
• Set and manage client expectations around performance benchmarks, timelines, and deliverables
• Source creators across platforms based on audience fit, content quality, and historical performance
• Lead rate negotiations directly with creators, managers, and agents. Securing competitive rates, usage rights, exclusivity terms, and whitelisting permissions
• Build and maintain a point of view on market rates across tiers, platforms, and verticals
• Own contracting and deal terms end-to-end, partnering with internal teams on paperwork and payments
• Oversee campaign execution from brief through go-live, including creator briefing, content review, posting timelines, and approvals
• Manage whitelisting and paid amplification workflows, partnering with clients or paid media partners on activation

Requirements

• 3–5 years of experience in paid influencer/creator marketing — agency experience strongly preferred
• Proven track record negotiating creator deals directly with talent, managers, and agents
• Hands-on experience with whitelisting (Meta Partnership Ads, TikTok Spark Ads) and paid amplification workflows
• Strong grasp of paid performance metrics and the ability to translate data into client-facing insight
• Experience owning client relationships independently
• Highly organized with the ability to manage multiple clients and campaigns simultaneously
• Experience managing or mentoring junior team members
• Proactive, solutions-oriented mindset — you surface issues early and come up with a plan
• Proficiency in Google Sheets
• Experience with project management tools such as Asana or Notion