Responsibilities

• Responsible for managing partnership marketing & activation business professionals, tasked with retaining and growing Canes partnership revenues through partner relationships, delivering best-in-class partnership marketing and activation platforms, and driving our partners’ business objectives via a diverse mix of benefits.
• Oversee day-to-day management, activation, and development of assigned Canes partners.
• Act as corporate marketing consultant to partner contacts to develop and deliver impactful, effective, and measurable sponsorship platforms.
• Lead the planning, execution, tracking, and reporting of all assigned partners’ contractual elements, including but not limited to: traditional media assets (e.g., radio, print, television, digital, social, etc.), in-market promotions, in-arena activation, hospitality, experiential, and community programs.
• Work closely with internal and external stakeholders to collaborate on the strategy and fulfillment of partnership marketing initiatives.
• Maintain and grow partner relationships at all levels from day-to-day contacts to decision makers through regular touchpoints, including but not limited to: frequent status calls; hospitality and events; pre-season planning, mid-season check-in, and post-season recap meetings; etc.
• Act as an extension of assigned partners’ brand, understanding the industry landscape, business objectives, challenges, opportunities, etc.
• Manage both internal and external partner expectations on processes, timelines, approvals, and deadlines.
• Ideate and innovate sponsor platforms to drive business objectives and to solve business unique challenges.
• Provide vision and leadership serving as a lead on special projects, committees within the organization, and within the Partnerships department.
• Perform other duties, as assigned, including Gameday duties.