B2B Account Executive, Fully Remote

Base Draw + Uncapped Commission | Inherit the machine. Own the number.

Date Posted: May 21, 2026

Compensation: $100,000 to $184,000+ USD/yearly total compensation, depending on performance

Job Type: Full-Time (1099 for first 3 months, converts to W2)

Work Location: Fully Remote

Schedule: Monday to Friday, with availability outside standard hours when deals are moving

The Opportunity

You're inheriting a working sales machine at a bootstrapped company that grew to $3.5M ARR in two years, and you own the number from day one.

There's already a playbook here: scripts, follow-up cadences, a CRM with real stages, and a marketing engine that books strategy calls and runs reactivation campaigns. You're not building from scratch. You're taking the keys to a system that's already proven, making it better, and closing deals that range from $3,200 to $27,000+ per month in MRR.

The buyer is a residential tree service owner doing $500K to $5M per year. Your sales cycle is 7 to 21 days. There's no procurement committee, no six-month security review, no VP of Finance who needs a deck. You get a real human on the line, you solve a real problem, and you close.

The upside is uncapped and the accelerators are retroactive. Hit 125% of quota and your commission rate jumps on the entire month's revenue. Hit 150% and it jumps again. No cap and no clawbacks on commissions already paid. The COO is your direct manager. Better ideas get implemented the same week.

About Tree Traction

Tree Traction is a marketing agency reinventing how marketing works, by building a channel that's going to outlast the AI craziness.

While the rest of the industry races to generate more AI content, automate more outreach, and compete in increasingly crowded digital auctions, we went the other direction. We built a direct mail marketing system that's physical, owned by the client, and trackable in ways no digital channel can match. Our clients have grown from $750K to $5M+ a year with us, and they know exactly which neighborhoods are producing the revenue.

Today we do one thing: direct mail for tree service businesses. We've worked with 220+ companies over 4 years. What makes us different isn't the channel, it's the system behind it:

• The only company in the US that tracks direct mail performance at the individual street level using unique phone numbers
• 295 data points per street combined with proprietary satellite imaging that maps tree density across the country
• AI-augmented targeting that analyzes thousands of routes simultaneously to pinpoint where mail should go, far beyond what any human picking routes off a USPS website could do
• Client-owned everything. Tracking numbers, route data, performance history. All belongs to the client and ports out anytime

Our clients pay us $3,200 to $50,000+/month to handle 5,000 to 150,000 mailers a month. We guarantee they'll make more money than they pay us, or we keep working until they do.

What's next: Tree service is the first vertical, not the only one. Our 5-year plan is to expand this system into adjacent niches across the home services industry, and our growth from $3M to $50M ARR is built on that expansion.

Role Overview

You own the sales/closing process at Tree Traction. Converting marketing-sourced strategy calls, managing a tight pipeline, and building outbound for larger enterprise deals. The playbook exists and it works. Your job is to run it, improve it, and close.

This role is ideal for someone who:

• Has a repeatable closing process they can walk through from memory
• Wants commission-first comp with real retroactive accelerators, not a massive safe base salary
• Is comfortable selling to owner-operators who run on gut instinct and decide fast
• Treats their pipeline like a business and knows exactly where every deal stands at all times

Core Skills We're Looking For

1. Full-Cycle Closing. You've owned deals from first call through signed contract. Not just discovery calls, not just follow-up. You close.
2. Multi-Channel Follow-Up. You run deliberate cadences across calls, texts, emails, and voicemail drops. You know exactly what you're doing on day 1, day 3, and day 7 after a call that didn't close.
3. Sales Process Management. You've identified weaknesses in your own process and fixed them. You know your close rate and what drives it.
4. CRM and Pipeline Hygiene. Your pipeline is clean, your stages are accurate, and you can name your top five deals from memory without checking your notes.
5. Objection Handling for Owner-Operators. You've sold to business owners who've been burned before. You know how to acknowledge a bad experience and pivot without getting defensive.
6. Remote Sales Discipline. You manage yourself. No office, no shoulder taps, no one checking whether you made your calls today.
7. High-Ticket Recurring Revenue. You've closed deals at $2K+ and understand what it takes to get a business owner to commit.
8. Sales Team Development (Bonus). Experience coaching or training junior reps, or interest in eventually building a team beneath you as Tree Traction scales.

Behavioral Traits of Top Performers

1. Proactive Pipeline Owner. Doesn't wait for deals to die. Scans for stale opportunities, reactivates them, and treats every open deal as their personal responsibility.
2. Relentlessly Resourceful. Learns the product, learns the buyer, figures it out without hand-holding. Uses AI tools and every available resource to sharpen their edge.
3. Never Satisfied with Quota. Quota is the floor, not the ceiling. Reads sales books, watches tape on their own calls, and wants to know what it takes to hit 150%.
4. Radically Transparent. Tells their manager early when a deal or a quarter is going sideways. Brings solutions, not just problems.
5. Speed to Lead. A prospect texts at 7pm on a Friday ready to close. They pick up.

Key Responsibilities

• Convert marketing-sourced strategy calls. Show up prepared, run a tight discovery, and close on the call or within the follow-up window
• Manage a clean pipeline with 3x coverage at all times. Know every deal, every stage, and every next action
• Manage multi-channel follow-up sequences independently. Calls, texts, emails, voicemail drops. No dNo deal dies in silence
• Build outbound pipeline for larger enterprise deals through expo follow-up and list-based outreach
• Improve the playbook. Bring ideas to management when you see a better way to handle an objection, a stage, or a script
• Report accurately on pipeline coverage, close rate, and outreach volume every week

Ideal Candidate Profile

• Full-cycle AE experience with documented quota attainment (non-negotiable)
• 6+ months tenure at your most recent sales role (non-negotiable)
• Background includes one or more of: Account Executive, Inside Sales Rep, Sales Development Rep who moved to closing, or field sales at a marketing services company or SaaS business selling to SMBs
• Experience selling to owner-operators, contractors, or home service businesses is a strong advantage
• Fluent written and spoken English
• Reliable home office setup with consistent internet. Backup power plan if applicable

Compensation & Earnings

• Total compensation range: $100,000 to $184,000+ USD/yearly, depending on performance
• No commission cap. No clawbacks on commissions already paid
• 1099 contractor for first 3 months, converts to W2 after successful quota attainment
• Three paid expo trips per year (typically Northeast or Florida), approximately 4 days each, all expenses covered