Responsibilities

• Execute media outreach across top-tier, trade, and niche outlets to secure high-impact coverage
• Holds account calls with media updates
• Draft, edit, and distribute press releases, bylines, contributed content, and other written materials aligned with client messaging
• Develop targeted, compelling media pitches tailored to individual outlets and journalists
• Manages editorial calendars
• Serve as a core social media practitioner, developing platform-specific content and maintaining brand voice across channels
• Conceptualize creative social media ideas and recommend amplification strategies to extend the reach of earned media wins
• Prepares briefing sheets in advance of press/analyst calls and meetings
• Fully informed on all industry and client news
• Use HARO and ProfNet to identify relevant opportunities

Requirements

• 3 –5 years of progressive experience in PR
• Experience in B2B, healthcare or consumer technology
• Must be passionate and interested in working on tech accounts, demonstrating enthusiasm and expertise
• Excellent written and verbal communication skills, with a talent for crafting compelling stories, pitches and professional client correspondence
• Savviness and creativity in media relations and pitching, speaking opportunities and award submissions with the capability to identify new targets and thoughtful angles until the story lands
• Ability to communicate clearly, effectively and with confidence, both verbally and in writing, with varying levels of staff, clients and the media, and is comfortable thinking on their feet
• A demonstrated track record handling multiple client accounts simultaneously, working quickly and meeting deadlines in a fast-paced environment