Account Executive

Denver, CO (On-site)

$50K/yr – $71K/yrMid Level1+ years expFull time

Posted 3 weeks ago

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Job Summary

Own local Chevy advertising execution and compliance, acting as the LMA lead and SME on ad laws while coordinating across creative, traffic, production, and media to land flawless offers.

  • Own local marketing association duties and oversee Chevy ad plays end to end.
  • Coordinate creative assets, messaging, and media plans to maximize client impact.
  • Build and maintain a centralized filing and reporting system and become the go-to for advertising regulations in markets.

Job Description

Responsibilities

  • Assigned Local Marketing Association (LMA) duties and responsibilities for overseeing the implementation of all Chevy marketing activities with Field Account Director(s)
  • Manage project of creative assets and advertising messaging, while using media plans to maximize impact for the client
  • Maintain central filing system for GM incentive programs, sales, media schedules, commercials, catalogs, product information, EAs, etc.
  • Heavy tracking of internal reports and metrics
  • Establish yourself as the subject matter expert on advertising laws and offer structure for your markets.
  • Foster relationships with all agency departments (creative, traffic, production, and media) to ensure flawless execution of advertising offers
  • Assist assigned field Account Director(s)with the other reports, projects or needs for assigned markets
  • Learn as much as you can about our client’s business!

Requirements

  • Education: 4-year degree in advertising, marketing, or relevant field
  • Experience: 1+ years agency experience
  • Advanced MS Office skills, specifically in Excel and PowerPoint
  • Training in print/digital/broadcast production with retail automotive, or retail account management experience is ideal
  • Skills: Strong communication skills, verbal and written, and presentation skills
  • Analytical ability
  • Organized and detail-oriented
  • Good interpersonal skills; must have the ability to work independently as well as part of a team

Preferred

  • Training in print/digital/broadcast production with retail automotive, or retail account management experience is ideal

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parental and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Martin Retail Group logo

Martin Retail Group

Martin Retail Group has served the automotive industry for more than 40 years. Based in Birmingham, Alabama with eight regional offices, we are one of the nation’s largest automotive retail advertising and media spot buying agencies in the country. We work hard, innovate, and deliver the best solutions to drive business for our clients while offering employees work-life balance and a family-friendly, enjoyable environment.

Founded in 1977
Birmingham, Alabama, USA
370 employees (197 in marketing)

Traffic Signals

Monthly Visitors
528
Traffic Source Mix
Search
64.5%
Direct
18.2%
Referral
4.8%
Social
11.5%
Paid
1%

Headcount Trend

Current headcount: ~370

Marketing Team

Marketing Team Size
180 (49% of company)
Median Career Experience
16.5 years
Median Tenure
11.6 years
Marketing Roles Posted (Last 30 Days)
3