Account Executive - Franchise
St. Louis, MO (Remote)
Posted 1 day ago
Job Summary
Own and optimize a paid digital strategy program across up to 250 franchise locations, translating business goals into data‑driven actions while leading teams and safeguarding brand consistency.
- Lead cross‑functional client strategy and performance reviews
- Drive ROI through data-informed decisions across Meta/Google Ads, SEO, and email
- Mentor internal teams and manage franchisee expectations
Job Description
Responsibilities
- Integrate, implement, and maintain tailored paid digital strategies for up to 250 franchise locations, balancing local market nuances with brand integrity to drive scalable ROI.
- Serve as a trusted advisor to your franchise portfolio, translating unique business goals and data insights into actionable strategies while uncovering growth opportunities and managing expectations.
- Navigate emotionally-driven or anecdotal objections by anchoring conversations in performance data, steering franchisee decisions back toward growth and brand-aligned strategies.
- Uphold and protect the brand's digital vision in all client interactions, balancing strong relationship management with a firm commitment to a cohesive, system-wide strategy.
- Lead and motivate internal teams by setting clear expectations, proactively communicating priorities, and ensuring alignment on deadlines and strategic intent.
Requirements
- 3+ years of experience in client-facing roles across digital marketing, client strategy, or account management
- Strong knowledge of Meta Ads, Google Ads, SEO, Email Marketing, and/or content creation
- Salesforce experience is highly preferred but not required
- Sales-minded competitor who thrives on performance, persuasion, and results
- A natural relationship-builder with outstanding interpersonal skills
- Smart, tech-savvy, and quick to master new tools and platforms
- Exceptional presentation skills, with the ability to guide the meeting, and all parties involved, to a desired outcome
- Highly articulate in both verbal and written forms
- Ability to interpret campaign analytics and make data-driven decisions
- Comfortable managing multiple accounts and deadlines simultaneously
Benefits
- Unlimited PTO Plan that encourages flexibility, accountability, and work-life balance
- Eligible for full health, dental, vision benefits within the first 90 days of employment
- Drive pays 100% of premiums for STD, LTD, and Life Insurance
- 401k with up to a four percent match after your first full year at Drive
- Remote opportunity
Drive Social Media
Drive Social Media takes a holistic approach to designing strategies for our clients. We work with growth minded brands in a range of industries; restaurant/bar, fitness, legal, construction, packaged goods, etc.Our approach:• Identify ideal buyer persona.• Comprehensive analysis of current marketing efforts with emphasis on digital.• Educate clients on scope of inbound marketing process and steps necessary to optimize.• Build social networks with highly targeted ads based on predetermined demographics. • Generate qualified B2C leads or leads for potential franchise sales.• Implement content management strategy asserting brand or spokesperson as a though leader.• Manage review sites and brand mentions on social platforms to protect valuable brand reputation.• Seek to convert customers into digital brand advocates.
Salaries
Posted range
$65K/yr – $85K/yr
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