Digital Marketing Manager
Cresta
USA (Remote)
$100K/yr - $165K/yrIn-houseFull-timeManager3+ years exp.
11 hrs ago
Account Director & Strategist B2B
New York, USA (Remote)
$125K/yr – $175K/yrSenior Level5+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive strategic B2B client growth as an Account Director & Strategist, owning relationships, go-to-market strategy, and executive storytelling.
- Own end-to-end B2B client relationships and go-to-market strategy
- 5+ years in a client-facing, cross-channel B2B strategy role
- Experience managing $250K-$500K+ annual marketing budgets and presenting to CMOs/VPs
Job Description
Responsibilities
- Own B2B client relationships end-to-end, serving as the primary strategic point of contact
- Lead discovery sessions to understand each client's business model, sales cycle, competitive landscape, and growth goals
- Build go-to-market strategies that recommend the right mix of channels (paid media, organic, SEO, web, content) grounded in business objectives, not platform defaults
- Present strategy and performance at the C-level, tying marketing activity back to the metrics that matter: acquisition cost, qualified pipeline, revenue
- Identify upsell and expansion opportunities based on actual client needs, not quota pressure
- Coach execution team members on connecting tactical work to business outcomes
- Collaborate with internal teams across paid media, SEO/AEO, web, and content to ensure strategy translates into delivery
- Create SOPs, playbooks, and templates
- Actively evaluate and adopt AI-powered tools for the execution team's workflow — we want someone who's always testing new tools and integrating the ones that work
Requirements
- 5+ years of B2B agency experience in a client-facing strategic role (account director, strategist, or similar). You've owned the client relationship, not just supported it
- Cross-channel strategic fluency. You understand how paid media, organic/SEO, website, and content work together and can confidently recommend where a client should invest, and where they shouldn’t
- Experience with clients investing $250K-$500K+ per year in marketing (including ads, web, and content). You're comfortable in rooms where the budget is real and the expectations match
- Client retention and C-level presentation track record. You've kept clients, grown accounts, and presented strategy and performance to CMOs and VPs who ask hard questions
- B2B demand generation depth. You know how LinkedIn Ads, ABM, paid search, SEO, and content marketing fit into a B2B buyer's journey and can build a strategy that uses the right combination for each client
- SaaS or B2B tech vertical experience. You understand long sales cycles, multi-touch attribution, and why marketing for enterprise B2B is fundamentally different from DTC or e-commerce
- AI-forward — you're already using AI tools in your workflow and regularly testing new ones. You can name specific tools you've adopted or rejected and explain why
- Location: Remote (US, Canada or Europe)
- Time Zone: Must have at least 5 hours overlap with EST/EDT for client meetings and team collaboration
Preferred
- In-house B2B marketing experience in addition to agency background
- Experience building out new agency offerings and services
- Location: Remote (US, Canada or Europe)
- Time Zone: Must have at least 5 hours overlap with EST/EDT for client meetings and team collaboration
Benefits
- Time Off That Respects Your Life:
- 5 weeks (25 days) paid vacation annually - we mean it when we say we value work-life balance
- 11 paid national holidays (based on your location)
- Your birthday off as a paid day to celebrate you
- Flexible schedule to manage your life across time zones
- Health & Wellness:
- $500 monthly healthy living stipend ($6,000/year) - We believe in flexibility. Use this toward whatever supports your wellbeing: health insurance premiums, gym memberships, therapy, fitness equipment, healthy meals, or other health-related expenses. You choose what matters most to you.
- As a fully remote global company, we don't provide traditional employer-sponsored health insurance. This stipend gives you the autonomy to structure your benefits in the way that works best for your situation.
- Professional Development:
- $2,500 technology signing bonus to set up your perfect home office on day one
- Learning & development budget for courses, certifications, conferences
Takeoff
TakeOff is a trailblazing sustainable fintech on a mission to empower individuals & SMEs to make a positive impact on both society & the planet.TakeOff App drives change by enabling sustainable transactions & eco-conscious decisions, all guided by an advanced AI coach.🌍 Empowering Businesses for a Better Planet: At TakeOff, our vision extends beyond individuals. We recognize that businesses play a significant role in shaping a sustainable future. That's why our upcoming B2B offering will help SMEs take meaningful strides towards a greener, more responsible future.📈 Step-by-Step Carbon Emissions Estimates: Our B2B offering provides SMEs with a comprehensive breakdown of their carbon emissions, helping them grasp their environmental impact in simple, actionable terms.🏆 Analysis of Hotspots & Emission Sources: Identifying where carbon emissions are concentrated is the first step towards reducing them. TakeOff's analysis pinpoints hotspots & primary sources, providing invaluable insights for sustainability strategies.🌱 Performance Benchmarking: Wondering how your SME compares to industry peers? With TakeOff, get access to benchmarks that reveal how your carbon footprint stacks up, helping you set realistic goals & stay ahead in your sector.📊 Tailored Reduction Recommendations: highlighting the problems; and providing solutions. TakeOff offers personalized recommendations, ensuring that your sustainability efforts are both effective & feasible.🌐 Easy-to-Read Reports: Communicating your sustainability progress is essential. Our reports are designed for various stakeholders—customers, financiers, or supply chain partners—ensuring you can transparently share your commitment to reducing your environmental impact.🌟 A Sustainable Financial Model: Social impact & environmental sustainability lie at the heart of TakeOff's mission. TakeOff Impact will fund vital initiatives aimed at assisting underserved populations & combating the damage of climate crisis.
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