Responsibilities

• Own Strategic Client Relationships: Serve as the senior, day-to-day strategic lead for enterprise and high-growth clients, owning executive communication and long-term partnership value.
• Drive Retention & Expansion: Develop and execute renewal, upsell, and cross-sell strategies tied directly to NRR performance.
• Architect Cross-Channel Strategy: Design integrated growth plans across Paid Media, SEO/Content, CRO, Creative, and RevOps, ensuring cohesive execution and reporting.
• Commercial Ownership: Own portfolio economics including forecasting, margin health, scope control, and renewal negotiations.
• Lead QBRs & Executive Storytelling: Translate performance data into clear business narratives that connect marketing execution to revenue impact.
• Cross-Functional Leadership: Partner with channel leads, PMs, and operations to align priorities, manage risk, and maintain delivery excellence.
• Risk & Escalation Management: Proactively identify client risks and mitigate issues before escalation to executive leadership.
• Team Leadership: Mentor strategists, analysts, and project teams to elevate strategic thinking and commercial accountability.

Requirements

• 7–12 years of experience in agency or client services roles, with significant exposure to B2B SaaS or technology clients.
• Proven experience owning renewals, upsell, and cross-sell motions across a $2M+ portfolio.
• Strong fluency across Paid Media, SEO/Content, CRO, Creative, and RevOps, with the ability to connect execution to business outcomes.
• Experience partnering with VP-, CMO-, and CRO-level client stakeholders.
• Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations.

Benefits

• 🏠 We have a set living wage at Directive; The annual base salary range for this position based in the United States is $100,000- $160,000 USD with bonus eligibility. This salary range is an estimate, and the actual salary may vary based on Directive's compensation practices, job related skills, and depth of experience.
• 🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
• Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents (US, CAD, MX)
• Benefits to Support the Whole Person:
• 🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace
• 💪 Physical - Physical therapy through Omada, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care
• 🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
• 💰 Financial - Traditional and Roth 401(k) with a 3% company match
• 🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time
• 🌴 Annual Company-wide Retreat