Responsibilities

• Growth Marketing & Strategy - Develop and execute digital marketing strategies focused on brand growth, lead generation, and market visibility.
• Identify opportunities to improve marketing performance, audience targeting, and conversion rates.
• Collaborate with leadership to align marketing initiatives with company growth goals.
• Own marketing initiatives from strategy through execution and optimization.
• SEO & Website Performance - Lead SEO efforts to improve organic traffic, keyword rankings, and online visibility.
• Conduct keyword research, competitor analysis, and website optimization.
• Monitor and improve technical SEO performance, site structure, metadata, and user experience.
• Improve landing pages and website content to improve engagement and conversions.
• Support AI search visibility strategies to improve presence across emerging AI-driven search platforms.
• Digital Campaigns & Lead Generation - Create, manage, and optimize campaigns across Google Ads, LinkedIn, Facebook, Instagram, and email marketing channels.
• Develop and improve lead generation funnels and conversion tracking processes.
• Build and optimize automated email sequences and lead nurturing campaigns.
• Monitor campaign performance and continuously refine strategies based on analytics and ROI.
• Test new marketing approaches and identify scalable growth opportunities.
• Content & Brand Positioning - Oversee the development of SEO-focused and conversion-driven content for websites, landing pages, blogs, and marketing materials.
• Ensure consistent messaging and brand positioning across all digital channels.
• Support content strategy initiatives that strengthen engagement, visibility, and conversion performance.
• Analytics & Optimization - Track website traffic, campaign metrics, and marketing KPIs using tools such as Google Analytics and Google Search Console.
• Generate performance reports and provide actionable insights to improve results.
• Use data-driven decision-making to optimize campaigns, website performance, and overall marketing effectiveness.

Requirements

• Proven experience in digital marketing, growth marketing, or SEO-focused marketing roles.
• Strong understanding of SEO, paid advertising, lead generation, conversion optimization, and digital growth strategies.
• Experience managing multi-channel digital marketing campaigns.
• Proficiency with Google Analytics, Google Search Console, Google Ads, and SEO tools.
• Experience working with WordPress and website optimization.
• Experience with email marketing, automated email sequences, and lead nurturing campaigns.
• Strong analytical mindset with the ability to interpret data and make strategic decisions.
• Excellent communication and organizational skills.
• Ability to work independently, manage priorities, and thrive in a fast-paced remote environment.
• Experience supporting B2B, staffing, recruitment, or professional services companies is a plus.

Nice to Have

• Preferred Experience We are especially interested in professionals with experience in SEO, website optimization, and AI search visibility strategies that help companies improve their presence across emerging AI-driven search platforms.
• Experience developing data-driven marketing initiatives focused on lead generation, conversion optimization, and measurable business growth is highly valued.

Benefits

• Long-Term Opportunities: Build a lasting professional relationship with us. 🏆✨
• Fully Remote: Work from the comfort of your home—no onsite travel required. 🏡🌍
• Paid Time Off: Enjoy 2 weeks of paid leave and U.S. holiday recognition. 🏖️☀️
• Wellness Support: Access in-house psychological and wellness coaching services. 🌱💚
• Holistic Growth: Free access to coaching programs that support your personal and professional development. 📚
• Exclusive Learning Access: Unlock free access to over 200 continuous improvement courses. 🎓