Website & Digital Marketing Manager

Irvine, CA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the website and digital marketing stack with a focus on back-end site health, product data, SEO, and CRO driven e-commerce improvements.

  • Website & CRO Ownership: Maintain the site back-end, update product catalog, and apply CRO/UX best practices to lift conversions.
  • SEO & Content: Do keyword research, on-page SEO, metadata, internal linking, and content recommendations to lift rankings.
  • Advertising & Creative: Run Google Ads/Meta campaigns, craft light graphics with Illustrator, and coordinate seasonal promotions across channels.

Job Description

  • Manage and maintain the back end of our website, ensuring content is accurate, up to date, secure, and functioning properly.
  • Upload, organize, and update products, pricing, inventory, and merchandise collections.
  • Optimize website content and structure using SEO best practices to improve search rankings and organic traffic.
  • Conduct keyword research and implement on-page SEO, including metadata, page titles, image optimization, internal linking, and content recommendations.
  • Monitor website performance, analytics, and SEO metrics, making recommendations to improve visibility and user experience.
  • Troubleshoot website issues and coordinate updates as needed.
  • Manage digital advertising campaigns across platforms such as Google Ads and Meta (Facebook/Instagram), including campaign setup, optimization, and performance reporting.
  • Create and edit simple marketing graphics, web banners, email graphics, and promotional materials using Adobe Illustrator.
  • Coordinate website updates, promotions, and seasonal campaigns.
  • Collaborate with our team to ensure branding and messaging remain consistent across all digital channels.

Marketing Team

Marketing Roles Posted (Last 30 Days)
1