Webinar Marketing Manager

American Fork, UT (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

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Job Summary

Lead content development and editorial operations to educate and generate leads, focusing on writing, editing, and publishing assets with performance tracking.

  • Own end-to-end content lifecycle: drafting, editing, publishing, and optimization.
  • Must-have: 2–5 years in a content role focused on educational/lead assets.
  • Standout: Experience coordinating cross-functional reviews with Sales, Product, Leadership.

Job Description

Responsibilities

  • Drafting and Publishing Content: Writing, editing, formatting, and publishing a new blog post, case study, or white paper segment.
  • Content Performance Analysis: Reviewing data to see which recently published content is generating the most clicks and leads.
  • Pitching & Planning: Dedicating time to research market trends, competitor activity, and customer pain points to brainstorm and formally pitch a new round of high-value webinar topics and content series.
  • Editorial Calendar Management: Updating the editorial calendar in a project management tool to track deadlines for current assets.
  • SEO Optimization: Working with our partners to find high-potential blog posts to refresh data, update keywords, and internally link it to newer, relevant content to boost its search engine ranking.
  • Webinar Preparation and Execution: Creating, reviewing, or finalizing guests, dates, and slide decks for upcoming webinar.
  • Live Event Hosting: Hosting or moderating a live or on-demand webinar.

Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • Minimum of 2-5 years of professional experience in a content role, with a focus on creating educational and lead-driving assets.
  • Exceptional Storytelling Skills: Demonstrated ability to craft and evolve compelling narratives that resonate with different buyer personas and translate complex concepts into clear, understandable content across various regions.
  • Strong Research & Editorial Command: Expertise in conducting thorough research, combined with strong writing, editing, and an expert command of grammar rules and attention to detail to ensure professional, flawless, and compliant content.
  • Project and Deadline Management: Proven ability to manage a rigorous editorial calendar, adhere to fixed deadlines, and coordinate assets/reviews across multiple stakeholders (Sales, Product, Leadership).

Benefits

  • We believe you do your best work when your whole life is supported. We invest in our crew’s health, families, and financial futures with a benefits package designed to support you inside and outside the office.
LVT logo

LVT

Mais de 10 anos de experiência em viagens corporativas,uma equipe pronta para entender o cenário de seu negócio,analisar números e propor uma estratégia que traga economia e redução de custos para a sua empresa.Ser LVT é entender, estruturar e agir para que o resultado venha sempre.

Founded in 2009
Paraíba, BRA
14 employees

Traffic Signals

Monthly Visitors
1.6K
Traffic Source Mix
Search
26.5%
Direct
66.4%
Referral
3.5%
Social
2.6%
Paid
0.9%

Headcount Trend

Current headcount: ~18