VP, Sr Account Director - Motorsports

Detroit, MI (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

The role is a senior motorsports experiential lead overseeing strategy, client advisory, and cross-functional execution. Focus on delivering flawless execution, building partnerships, and mentoring a team. Requires 10-15+ years in experiential marketing, deep motorsports knowledge, and travel willingness.

Job Description

Responsibilities

  • Serve as primary senior point-of-contact for motorsports client.
  • Direct overall strategy and creative development and tactical rollout across motorsports properties.
  • Act as a trusted advisor, deeply understanding the client’s business objectives, competitive landscape, and growth strategies.
  • Develop forward-thinking ideas, concepts, and solutions that positively impact the client’s business and strengthen agency partnership.
  • Lead planning and execution of key internal and external presentations to stakeholders including executives, racing teams, governing bodies, and cross-functional client groups (e.g., ADIs, Communications, Loyalty programs).
  • Ensure clear communication around scope, budget, timelines, roles, and deliverables.
  • Identify and manage out-of-scope opportunities as strategic growth initiatives.
  • Provide day-to-day oversight of motorsports race series activities including: business process controls, contracting, ticket fulfillment and tracking, vehicle coordination, compliance requirements.
  • Lead agency execution on-site for race weekends and major events (e.g., Daytona activations, INDY 500, marquee races).
  • Oversee national and regional integration of motorsports programming, including: Driver introductions, Hospitality experiences, Dealer activations, Loyalty and engagement programs.
  • Coordinate immersive experiential programs at motorsports events, ensuring seamless collaboration across agency strategy, creative, production, and analytics.
  • Drive collaboration with external partners including tours, tracks, governing bodies, racing teams, and agency partners.
  • Build, mentor, and lead a high-performing motorsports team, including direct management of junior staff.
  • Foster a collaborative, accountable, and positive team culture.
  • Oversee budget development, management, reconciliation, and client reporting across motorsports programs.
  • Ensure efficient allocation of agency resources.
  • Ensure motorsports programming clearly supports client business imperatives.
  • Deliver flawless execution that exceeds client expectations and strengthens long-term partnerships.
  • Deep, trusted advisor relationships with senior client stakeholders.
  • Consistent, flawless delivery of integrated motorsports programs, with positive and motivated team environment that inspires excellence.,"Recognition as a strategic leader across client, agency, and partner ecosystems.","Tangible contribution to client business objectives and agency growth."

Marketing Team

Marketing Roles Posted (Last 30 Days)
1