VP of Shopper Marketing at adm Indicia | New York, USA

adm Indicia

VP of Shopper Marketing

New York, USA (On-site)

Salary Not AvailableSenior Level12+ years expFull time

Posted 2 months ago

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Job Summary

Drive revenue growth and executive-level client leadership in shopper marketing for a global agency.

Own multi-year growth roadmaps and high-stakes commercial conversations.
Must-have: 12+ years in shopper/retail activation and proven account growth.
Standout: Executive-level influence across VP/CMO and cross-market strategy.

Job Description

Responsibilities

Growing revenue within existing accounts
Unlocking new business opportunities
Elevating client partnerships to executive level
Turning shopper strategy into sustainable business growth
You will operate as a senior advisor to clients — connecting brand ambition to retail performance — while owning the financial health and expansion of your portfolio.
Identify and convert organic growth opportunities across client portfolios.
Develop annual growth roadmaps tied to shopper and activation strategies.
Lead new business pitches and prospect development.
Build multi-year partnership strategies with key accounts.
Contribute to pipeline forecasting and revenue planning.

Requirements

12+ years’ experience in shopper marketing, retail activation, or below-the-line agency environments.
Proven Director or Senior Account Director experience.
Demonstrated track record of growing accounts year-on-year.
Strong FMCG and retail client background.
Experience influencing executive-level stakeholders.
Deep understanding of retail ecosystems and shopper conversion strategy.
Experience contributing to agency new business wins.

Preferred

Growth Mindset
Executive Client Leadership
Strategic Thinking
Negotiation & Influence
Operational Discipline

Benefits

adm-indicia is a global leader in shopper and below-the-line marketing execution — partnering with brands to deliver impact where purchase decisions are made.
This role offers the opportunity to:
- Drive significant revenue growth across major global brands.
- Operate at executive level within a globally connected agency.
- Influence shopper strategy across markets and channels.
- Shape long-term client partnerships.
- Play a central role in the commercial success of the agency.

adm Indicia

We are the brand activation agency – we create and activate meaningful experiences that drive ROI.We deliver impact through every stage of the customer journey, connecting with audiences in the most effective way possible to unlock powerful, sustainable brand engagement.adm Indicia formed in July 2025 following the acquisition of Indicia Worldwide by adm Group.

London, England, GBR

1.3K employees (186 in marketing)

adm-indicia.com