VP Marketing, Americas at Ria Money Transfer | Denver, CO

Ria Money Transfer

VP Marketing, Americas

Denver, CO (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead regional marketing for the Americas, aligning global goals with local execution across digital and brick-and-mortar channels to drive growth.

Own the regional marketing strategy and cross-channel campaigns for the Americas.
Must-have: 10+ years of marketing leadership across Digital and Brick & Mortar.
Standout: Regional scope with multi-geography impact and data-driven optimization.

Job Description

Responsibilities

Strategic Leadership. Develop and execute a comprehensive marketing strategy for the Americas region, aligned with global goals and regional business priorities. Oversee marketing initiatives across Digital and Brick & Mortar channels, ensuring integrated campaigns that maximize impact.
Team Management. Lead and mentor a high-performing regional marketing team, fostering collaboration and professional growth. Partner with cross-functional teams, including Sales, Operations, and Product, to deliver seamless customer experiences.
Brand and Customer Engagement. Drive brand awareness and loyalty through targeted campaigns, community engagement, and culturally relevant messaging. Ensure consistent brand representation across all touchpoints in the region.
Performance and Analytics. Utilize data and analytics to measure campaign effectiveness, optimize marketing spending, and inform strategic decisions. Monitor market trends, competitor activities, and customer insights to identify growth opportunities.
Budget and Resource Management. Manage regional marketing budgets effectively to ensure ROI-driven investments.

Requirements

You have 10+ years of progressive marketing leadership experience, with a strong track record in both Digital and Brick & Mortar channels.
Proven ability to develop and execute marketing strategies across multiple geographies and cultures.
Strong analytical skills and experience leveraging data for decision-making.
Excellent communication, leadership, and stakeholder management skills.
You have an advanced degree in Marketing, Business, or a related field.

Preferred

Fluency in Spanish or Portuguese is a plus.

Benefits

- Competitive compensation plan
- Paid time off and leave
- Health, dental, vision and life insurance
- 401(k) retirement plan with company match
- Employee Stock Purchase Plan
- Global Language Program offering language learning opportunities
- Wellness initiatives supporting physical, mental, and financial well-being
- Learning, development, and tuition assistance programs
- Global career opportunities in an inclusive, mission-driven culture

Ria Money Transfer

Ria Money Transfer, a business segment of Euronet Worldwide, Inc. (NASDAQ: EEFT), delivers innovative financial services including fast, secure, and affordable global money transfers to millions of customers along with currency exchange, mobile top-up, bill payment and check cashing services, offering a reliable omnichannel experience. The company is steadfast in its commitment to serve its customers and the communities in which they live, opening ways for a better everyday life.Founded in 1987, the company has grown from a single storefront in New York City, to become one of the largest money transfer companies worldwide, with more than 580,000 locations and presence in nearly 200 countries and territories around the world. Social Media Disclosure: Ria Money Transfer is a service of Dandelion Payments, Inc., NMLS ID 920968. License status can be viewed at www.nmlsconsumeraccess.org. The Commissioner of Financial Regulation for the State of Maryland will accept all questions or complaints from Maryland residents regarding Dandelion Payments, Inc.., NMLS ID 920968 at 1100 North Eutaw Street, Ste. 611, Baltimore, MD 21201, phone 888-784-0136.

Founded in 1987

Buena Park, California, USA

4.2K employees (184 in marketing)

www.riamoneytransfer.com