Responsibilities

• Strategic Leadership & Client Advisory: Serve as a senior strategic advisor for clients across brand, GTM, research and integrated marketing engagements.
• Guide clients through high-impact decisions across brand, performance, customer experience, and local-market strategy.
• Integrated Strategy Creation: Turn business goals into clear, integrated plans across media, partnerships, SEO, creative, and web—using data, local insights, personalization, and AI.
• Translate insights into crisp, actionable briefs and orchestrate cross-functional execution from brief to measurement.
• Lead strategy for high-value accounts, ensuring cohesive cross-channel planning and accountability to outcomes.
• Drive growth by surfacing opportunities from performance learnings, expanding client relationships, and shaping winning strategic narratives for new business.
• Base every plan on solid research and use advanced analytics, testing, automation, and personalization to improve performance.
• Measurement + Performance: Lead development of measurement frameworks that connect brand and marketing activity to business impact.
• Lead the data and analytics teams to establish KPI models that clearly demonstrate marketing's contribution to business impact and map to client objectives.
• Advance performance storytelling to make insights actionable and engaging for clients and teams.

Requirements

• 10+ years leading integrated marketing strategy grounded in analytics, including managing strategists and analysts.
• Media platforms fluency: Google Ads UI, Meta Ads Manager, LinkedIn Ads
• Proven record turning business goals into simple, cross-channel plans (paid, partnerships, SEO, creative, web) with clear briefs and measurable impact.
• Measurement leadership: builds frameworks that connect brand and performance work to business outcomes; designs practical tests; communicates results clearly to execs.
• Familiarity with analytics, data visualization, and pipeline/ETL tools
• Research-driven: comfortable with quant/qual methods, audience segmentation, journey mapping, and local-market nuance—and turns insights into direction.
• Operational and people leader: hires and develops talent, sets clear operating rhythms and quality bars, and orchestrates Media, Creative, Tech, and Web from brief through measurement.
• Executive presence and growth mindset: confident client advisor and storyteller; helps win pitches and grow accounts; practical with marketing tech and AI; innately models proactivity & curiosity.

Preferred

• Executive presence and growth mindset: confident client advisor and storyteller; helps win pitches and grow accounts; practical with marketing tech and AI; innately models proactivity & curiosity.

Benefits

• A hybrid office model, with the option to WFH 3-4 days/week
• A minimum of 20 days off yearly + 12 company holidays + summer hours
• Medical, Dental, Vision, Life & Disability Insurance
• Employer-matched 401(k)
• Transit benefits, corporate discount programs, free fitness center membership
• Career pathing, dedicated budget towards opportunities for professional growth
• A culture focused on collaboration, curiosity & support, with regular events, volunteerism, and an employee-led recognition program