VP, Growth Analytics at Omnicom | Los Angeles, CA | $180K/yr – $200K/yr

Omnicom

VP, Growth Analytics

Los Angeles, CA (On-site)

$180K/yr – $200K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Drive analytics consulting for client engagements, shaping roadmaps, leading complex analyses, and growing trusted partnerships.

Own analytics deliverables from scope to insights and recommendations.
Must-have: Experience leading multi-person analytics projects with clear timelines.
Standout: Builds senior client relationships and identifies growth opportunities.

Job Description

Responsibilities

Assess client’s needs and develop analytic roadmaps that go beyond measurement plans and learning agendas to include activities such as high value audience identification and targeting, multivariate testing, forecasting and optimization
Knowledge leadership – begin to serve as “go to” expert for one service area or offering (e.g. brand tracking/campaign effectiveness studies, MTA, web analytics, multivariate testing, dynamic creative optimization, forecasting, DMPs/CDPs)
Serve as project lead on more complex analyses – develop project plans, manage the team’s work efforts, oversee creation of on-time and on-budget deliverables, and present findings
Assume ultimate responsibility for the quality of team’s analytic deliverables, including pertinent insights and actionable recommendations
Monitor client level resource allocations relative to contracted scope and reset expectations with media teams and clients as needed
Develop content for client contracts detailing analytic workstreams and required resources
Develop and maintain strategic and senior level relationships with clients, as well as external partners utilized in meeting client needs; deepen reputation as a trusted partner
Identify and capitalize on opportunities to cross-sell and up-sell existing clients to drive organic growth
Actively collaborate with team to assess prospective clients’ need and help craft pitch materials.
Begin to contribute to the development of new analytic service offerings

Requirements

Experience with MS Office; including PowerPoint, Word and Excel
Experience with ad-serving platforms such as Google Campaign Manager; web analytics tools such as Google Analytics and Adobe Analytics; tag management tools such as DTM/Launch, GTM and Tealium
Experience with audience tools such as Comscore, MRI, Exact Target; creative/brand evaluation and tracking tools like Kantar Millward Brown, Nielsen Brand Effects; search tools like Adwords, Kenshoo; social tools like Crimson Hexagon, Netbase
Experience influencing a marketing strategy through the application and/or management of data driven, analytic solutions
Ability to deliver compelling presentations and storytelling and command an audience / Seen as a partner and advisor by clients
Demonstrated ability to run a team - solid planning, priority setting, time and project management skills; displays/instills a strong sense of commitment to high quality work
Exhibits mature leadership - identifies team development opportunities and motivates individuals to a higher level of performance; displays empathy in difficult team situations and manages conflicts
Team player - highly motivated and collaborative / leads by example
Skilled at developing relationships across cross-functional teams / Sought out for advice/expertise by internal clients

Preferred

Preferably 8 years of experience in a professional services or corporate environment, preferably an agency; significant media analytics experience and deep knowledge of the media ecosystem
Familiarity with MTA providers like Neustar, VisualIQ, C3
Familiarity with media mix modeling and other forms of regression-based ROI; A/B and multivariate test design
Aptitude for identifying new tools/partners that address emerging or challenging client needs desired
Capable of providing thought leadership and IP and developing innovative analytic offerings desired

Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

Omnicom

3.2 Glassdoor

Omnicom is the world’s leading marketing and sales company, built for intelligent growth in the next era. Powered by Omni, Omnicom’s Connected Capabilities unite the company’s world-class agency brands, exceptional talent and deep domain expertise across media, commerce, precision marketing, advertising, production, health, public relations, branding and experiential to address clients’ critical growth priorities and deliver sustainable growth._______________________________________________________________________________________Please be aware there are instances when scammers fraudulently misrepresent and misuse Omnicom’s name to try and scam individuals out of money and personal information by offering fake job opportunities. These scammers often communicate via messaging services. Omnicom will never ask for money up front and will not use apps such as Facebook Messenger, WhatsApp or Google Hangouts for communicating with you. You should be very wary of, and carefully scrutinize, any job opportunities that ask for money prior to starting and/or ones where communications take place exclusively via chat. Please refer to this guidance from the Federal Trade Commission on what you can do to help prevent being scammed and actions you can take in the event you were a victim. If you spot a scam, please report it at ReportFraud.ftc.gov.

Founded in 1986

New York, New York, USA

5.1K employees (188 in marketing)

www.omc.com

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