VP of Brand & Corporate Marketing at Veriff | USA | $220K/yr – $250K/yr

Veriff

VP of Brand & Corporate Marketing

USA (Remote)

$220K/yr – $250K/yrSenior Level12+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and scale a brand led content engine that drives enterprise pipeline and category leadership in digital trust.

Brand platform, architecture, and market narrative across corporate, product, and solutions with AI-assisted workflows.
Sales enablement and customer storytelling aligned with Product and Revenue Marketing to move deals.
Executive social and content activation across web, social, launches, and customer wins to grow share of voice.

Job Description

Own Veriff’s brand platform (positioning, narrative, visual identity, and voice) and ensure it is applied consistently across every customer, partner, and employee touchpoint
Own Veriff's brand architecture and messaging framework across corporate, product, and solution marketing.
Translate our trust infrastructure positioning into a clear, differentiated market narrative that sets us apart in a crowded identity verification landscape
Partner closely with Product and Product Marketing to evolve the narrative as our portfolio and category expand
Lead category-building initiatives that position Veriff as a leader in digital trust
Build and own a content strategy that serves both pipeline and brand goals with efficient and transparent data reporting
Develop a content engine that equips Sales with high-impact, credible materials for priority accounts and deals while establishing Veriff as the authority in identity and trust
Oversee the development of customer stories, thought leadership, solution messaging, sales content, and digital experiences that establish Veriff as the category leader.
Partner closely with Revenue Marketing to ensure content drives conversion and enterprise pipeline, not just awareness
Implement AI-assisted workflows to scale content production without sacrificing quality
Own the strategy for how Veriff's brand and content are activated across owned channels, including web, social, and digital experiences.
Build an authentic and credible executive social presence that strengthens brand authority and market relevance
Amplify key moments including product launches, customer wins, and thought leadership to maximize reach and share of voice
Lead the creative and web development team responsible for all brand-aligned visual output across marketing, web, events, and sales enablement
Establish and maintain a design system that enables teams across Veriff to produce high-quality, on-brand work at scale
Partner with Revenue Marketing and Product Marketing to ensure messaging is consistent and effective across all customer touchpoints
Collaborate closely with Sales and Account Management to support pipeline through customer stories, vertical narratives, and deal-enabling content
Measure and report on brand awareness, website engagement, content performance, and pipeline influence

Veriff

3.2 Glassdoor

Veriff is the preferred identity verification partner for the world’s biggest and best digital companies, including pioneers in fintech, crypto, gaming and the mobility sectors. We provide advanced technology, deep insights and expertise from our foundation in digital-first Estonia and honed over decades in leading the digital identity revolution.The partner of choice for businesses who need to rapidly and effortlessly verify online users from anywhere in the world, Veriff delivers the widest possible identity document coverage. By supporting government issued IDs from more than 230 countries and territories and with our intelligent decision engine which analyzes thousands of technological and behavioral variables Veriff enables trust from the first hello.We’re a global company with hubs in Europe, the US, and LatAm. We have a robust backing and funding from investors including Accel, Alkeon, IVP, Tiger Capital and Y Combinator, we’re dedicated to helping businesses and individuals build a safer and more secure world. To learn more, visit veriff.com.

Founded in 2015

New York, New York, USA

502 employees (30 in marketing)

www.veriff.com

42% recommend to a friend

56% CEO approval