VP, Associate Creative Director, Copy

Princeton, NJ (On-site)

$70K/yr – $205K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own the creative direction and storytelling for high-science pharma and patient content, leading a team of writers to deliver compelling campaigns while aligning with brand strategy, timelines, and budgets.

  • Own creative direction and storytelling for high-science pharma and patient content across multiple brands.
  • Lead and develop a writing team, manage staffing, timelines, and budgets while presenting work to clients.
  • Collaborate cross-functionally to translate data, trials, and brand strategy into engaging campaigns and new business pitches.

Job Description

Responsibilities

  • Serve as the Copy lead for a portfolio of business and inspire creative excellence across multiple brands or portfolio
  • Show relentless devotion to writing craft, and creative excellence on projects big and small
  • Be an expert storyteller, creating engaging narratives for both short and long-form communications
  • Deep expertise in HCP-directed copy for high-science pharma brands, as well as engaging patient/consumer content
  • Display expert knowledge about the brand, disease state, clinical trials and data, and competitive products
  • Partner with cross-functional team members to ensure proper staffing, adhere to internal processes, and deliver work on time and on budget
  • Mentor and develop more junior writers in the agency, as well as direct reports
  • Present creative work and ideas for large initiatives/programs to clients; engage in creative solution conversations with clients
  • Proactively seek out opportunities to grow the business and make recommendations
  • Generate beautiful and strategically sound creative work for new business pitch opportunities

Requirements

  • 8+ years of pharmaceutical Copywriting experience in a fast-paced agency setting
  • Compelling portfolio that showcases healthcare work and exceptional concepts
  • Experience creating innovative tactics and experiences that leverage data and technology in fresh ways
  • Pharmaceutical and/or healthcare advertising experience
  • 3-4 years of supervisory experience
  • Strong understanding of how strategy shapes brand messaging and creative
  • Proficiency with Macintosh and all creative programs/suites
  • Excellent written communication and presentation skills
  • Interest/experience in incorporating AI in to work flows.

Preferred

  • Interest/experience in incorporating AI in to work flows.
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MRM

MRM is a modern relationship marketing agency that builds enduring brand relationships. MRM's core capabilities help grow relationship lifetime value and span across CRM & Loyalty, Customer Experience, Commerce and MarTech, underpinned by Data & Analytics. MRM operates in a borderless, integrated way to allow for greater collaboration and velocity. MRM is part of McCann Worldgroup and the Interpublic Group of companies (NYSE: IPG), and spans 35 offices across North America, Latin America, Europe, the Middle East, and Asia Pacific. For more information, please visit www.mrm.com.

Founded in 1982
New York, New York, USA
3.2K employees (884 in marketing)

Traffic Signals

Monthly Visitors
30.9K
Traffic Source Mix
Search
36.9%
Direct
48.9%
Referral
8.1%
Social
4.5%
Paid
1.2%

Headcount Trend

Current headcount: ~3.2K

Marketing Team

Marketing Team Size
497 (15% of company)
Median Career Experience
12 years
Median Tenure
5.2 years
Marketing Roles Posted (Last 30 Days)
1

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